2017 Document Marketing Technology 
Associations Now
AUGUST 25, 2017
Many organizations are diversifying their marketing strategies beyond email, but they have much progress to make to maximize the tools they use, according to a new report from the Content Marketing Institute. Digital strategy diversification has long been a sore spot for content marketers, who have a tendency to stick with what works.
Reid All About it
JUNE 23, 2023
They describe how technology can help your association do this by strengthening your organization’s culture. As Sheri Jacobs and Lisa Boylan say, AI policies “serve as essential guardrails, guiding associations on how to manage and harness the power of AI technology effectively.” Marketing benchmarks. AI usage policy.
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Reid All About it
NOVEMBER 10, 2017
This research will: Document which associations are developing and implementing content strategies. Rather than robots thwarting personal interactions, AI technologies could prove integral to keeping our interactions with members valuable and relevant.”. As 2017 draws to a close, let’s share what went right this year.
WBT Systems
APRIL 25, 2017
million open jobs in this country and only 98,000 were added in March 2017. But because they were printed paper documents, they were typically hidden from the world — tucked away in file drawers or framed on office walls. What is the “Skills Gap” Problem? According to the U.S. Department of Labor, in December 2016 there were 5.6
Associations Now
FEBRUARY 6, 2020
The concept of digital onboarding, which involves using technology to both recruit and bring a worker onboard, has gained attention in areas such as retail, where the approach can help save time and build a more efficient workflow. Simply, it’s a mixture of disciplines and technology. Why It Matters. Tools and Strategies.
Associations Now
NOVEMBER 15, 2018
In 2017, 269 billion consumer emails were sent and received each day—a number that is projected to jump to 319.6 billion over the next three years, according to The Radicati Group , a technology research firm. “We Instagram can be fundamental to reaching your marketing goals. The Membership Marketing Blog explains.
Associations Now
NOVEMBER 14, 2018
million in revenue in 2017. The team, which is spread across 45 countries, uses video technology and messaging communications to stay connected. Marketing is changing. GitLab, a software company, has 350 employees who all work remotely. The organization made $10.5 Here’s how they did it.
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