Arc 3 Communications

JULY 21, 2021

From social media to email, blogs to newsletters, many of your association’s marketing efforts are most likely digital. Both communicating with and providing value for your members, while also bringing in new members is achieved through digital marketing efforts.

Marketing 52

Marketing United States Tips Email Marketing 52

Higher Logic

MARCH 29, 2018

When you send a marketing email with a weak subject line or awkward copy, the interaction with the recipient ends right there – with your message in the digital trash. Even if you convince someone to open your email, how compelling is your content and the offer? Both short and long serve a purpose. Test and refine.

Email Marketing 209

Email Marketing Content Marketing Examples 209

Higher Logic

MAY 3, 2018

It's meant to help you easily unsubscribe from emails, and it looks something like this: Recognize this image? But those of us in marketing, communications, sales, and membership are a little more concerned with what this unsubscribe notification means for future email strategy. Make your emails responsive.

Marketing 149

Marketing Communications Content Report 149

Association Success

OCTOBER 28, 2020

Nowadays, you can’t be too careful with who you communicate with online. Way back when, before the CAN-SPAM Act of 2003 , we were able to send out emails with the voracity of water coming out of a firehose. The GDPR became enforceable on May 25, 2018 to enhance the protection of personal data of citizens of the EU.

California 78

California Newsletter Software Revenue 78

Association Adviser

DECEMBER 17, 2013

Email’s not going away any time soon, but according to our latest unscientific reader poll, two-thirds of respondents (65 percent) believe that at least 10 percent of their members will not be using email as their primary online communication conduit by 2018. email marketing and communication social media technology'

Social Media 60

Social Media Email Marketing Communications Technology 60

Association Success

NOVEMBER 15, 2018

Intentional onboarding makes members feel part of a community and impacts retention numbers , as this study shows. Any good email marketing campaign comes down to a content strategy defined by two things: value proposition and tone. Should these communications come from the association, the CEO or a chapter leader?

How To 68

How To Email Marketing Price Communications 68

Associations Now

MARCH 26, 2019

But those needs are out there—as well as the need maintain your old lines of customer service communication too. According to a recent study by the cloud communications firm Serenova, more traditional complaint routes, such as email or phone, remain very popular. Don’t disregard more traditional routes, however.

Strategy 97

Strategy Social Media Maine millennials 97

Association Success

MAY 27, 2019

It can be linked to an online calendar, as well as email marketing programs. Here are some examples: “Give me the names, phone numbers, and email addresses of everyone who advertised in our association magazine in 2018, but has never exhibited at our convention.”.

Price 60

Price System Email Marketing Products 60

Reid All About it

NOVEMBER 10, 2017

Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Discuss what worked, share lessons learned, and talk about what we’re planning for 2018. to provide board training, and learn how to effectively communicate with the board. 1 CAE credit.

DC 150

DC Washington Tools Education 150

GrowthZone

JULY 24, 2018

The company was founded in 1998 and is owned by Community Brands Holdings, LLC. Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Download your free copy of our 2018 Association Survey Results. Pricing available upon request.

Software 84

Software Association Management Austin Atlanta 84

CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Communicating and promoting your association’s recent innovation would help jog their memories.) Member engagement makes all of it happen. Victory: Gun Violence Crisis.

Directory 52

Directory Social Media New Jersey Member Engagement 52

Reid All About it

MAY 11, 2018

If done right, inbound marketing has the ability to accelerate growth and in turn, drive revenue. Learn what it means to make your website sales-ready, how to use clearly defined buyer personas, and why you need a properly configured marketing automation. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint.

DC 30

DC Washington Project Member Engagement 30

Reid All About it

JULY 13, 2018

Two good articles about LinkedIn: Chuck Hester, a LinkedIn expert, explains how to use the platform for content marketing. A really good list of email marketing best practices. The Future is in the Air: Talking with Nick Brown about Amazon Alexa and Voice AI Communication (Association Chat). Host: Marketing General, Inc.

DC 37

DC Washington Member Engagement System 37

Socious

DECEMBER 14, 2016

Personalization in marketing and sales has changed irrelevant ads into helpful content. From marketing to membership communications, a personalized touch is becoming increasingly important because corporate giants like Amazon and Netflix are out there setting high expectations for personalized service and marketing.

Software 100

Software How To Tips Member Experience 100

Expo Logic

DECEMBER 27, 2019

Event MB also reports that, between 2018 and 2019 alone, all-in-one event management software adoption grew from 9% to 36% — tripling the number of users who are now harmonizing their business' software suites into a central platform. The app takes care of these communications for you, while also allowing customization and guest agency.

Tools 36

Tools Software Social Media Conference 36

Reid All About it

NOVEMBER 2, 2018

Many of my content marketer friends, acquaintances, and clients will appreciate this one. Andy Crestodina at Orbit Media Studios writes about seven habits of highly effective content marketers. Marketing Trends to Watch for in 2019. Even marketers can’t predict what will happen tomorrow. Tue 11/6 at 12 p.m.

Chicago 38

Chicago DC Tools Content 38