Reid All About it

JANUARY 18, 2019

Some quick hits before we get to next week’s free webinars: 5 content strategies for niche B2B industries. Presenter: Carol Vernon, executive coach, founder, Communication Matters. In Europe, the General Data Protection Regulation (GDPR) that went into effect in May 2018 may affect U.S. Ryan Law, CXL ). Barry Davret, Medium ).

DC 293

DC Washington Member Engagement Content 293

Reid All About it

JUNE 14, 2019

Learn how to create a content marketing strategy that generates qualified leads for your organization. Find out how to assess your current content marketing strategy and identify what you need, how to create content, and how to measure its success. Membership Recruitment Tips and Tricks. Wed 6/19 at 11:00 a.m. – 1 CAE credit.

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

Arc 3 Communications

JULY 21, 2021

Both communicating with and providing value for your members, while also bringing in new members is achieved through digital marketing efforts. In 2018, the California Consumer Privacy Act (CCPA) was passed that “gives consumers more control over the personal information that businesses collect about them.”

Marketing 52

Marketing United States Tips Email Marketing 52

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Membership Marketing

NOVEMBER 29, 2018

Lack of Innovation – In the 2018 Association Innovation Benchmarking Report only 26 percent of associations reported that they were “very” or “extremely” innovative. Lack of Testing – In the 2018 Membership Marketing Benchmarking Report , only 32 percent of associations report that they do A/B testing in their marketing efforts.

Marketing 81

Marketing Analysis Innovation Report 81

Associations Now

JUNE 23, 2019

A new study shows a disconnect between staff and finance leaders about priorities, which can have severe implications for a nonprofit’s strategy. 44 percent of CEOs say staff recruitment and retention is a high-level challenge, but only 27 percent of CFOs agree.

Survey 70

Survey Recruiting Recruitment Process 70

Associations Now

AUGUST 9, 2018

Having that experience a few years ago, it came as no surprise to me that the National Restaurant Association had success when it introduced the Water Cooler at its May 2018 National Restaurant Association Show. This was a new space on the show floor, which was set up for crowdsourced discussions, industry meetups, and informal exchanges.

Social Media 51

Social Media Recruiting Recruitment Conference 51

Reid All About it

MARCH 16, 2018

Some quick hits before we get to the list of free webinars: Blogging is still alive and well in 2018—and for good reason. How does your content fit into your digital strategy and translate across your digital assets—website, mobile apps and social media? Digital Marketing Strategies for the Event Planner, Part 1. Get It Write ).

eBook 46

eBook Social Media DC Content 46

Association Success

AUGUST 29, 2019

According to a study published in late 2018 by PriceWaterhouseCoopers , I’m not alone. Nor do I believe we should only recruit or expect fanatics who center their fulfillment completely in the workplace. They can improve as leaders through better communication and context setting about the story of impact. What’s next?

System 72

System Leadership Report Recruiting 72

MemberClicks

DECEMBER 23, 2021

Maybe you’d like to recruit 20 new members for your association from the event or establish your organization as an authority in your industry? As you put together the details for your big day, you’ll also need a cohesive marketing strategy to promote your event. Establish clear, quantifiable goals. Your attendees will notice.

Event Planning 59

Event Planning Tips Conference Software 59

Reid All About it

AUGUST 31, 2018

Leveraging Live Events for Membership Recruitment. What better place to recruit new members than during a live association event? Learn three proven strategies to sign new members during your next big conference. Engaging Learners with Video: Passive and Active Engagement Strategies. Tue 9/4 at 2:30 p.m. Wed 9/5 at 1 p.m.

Chicago 37

Chicago LMS Washington Tools 37

MemberClicks

DECEMBER 23, 2021

Maybe you’d like to recruit 20 new members for your association from the event or establish your organization as an authority in your industry? As you put together the details for your big day, you’ll also need a cohesive marketing strategy to promote your event. Establish clear, quantifiable goals. Your attendees will notice.

Event Planning 52

Event Planning Tips Conference Software 52

Reid All About it

JULY 20, 2018

What does it take to be an association CIO in 2018? Well, okay, he didn’t exactly speak to membership but he did talk and write about communication tactics that should be applied to membership. The 2018 Membership Marketing Benchmarking Report. Presenter: Jessica Lane, Director of Client Success, Community Brands.

LMS 30

LMS DC Washington Chicago 30

Reid All About it

APRIL 15, 2022

They believe an API strategy is crucial to defining your association’s value proposition and taking your “rightful leadership position to steer your industry.”. FASAE, CAE, the 2018 Key Award recipient. Presenters: Bill Conforti, SVP of Strategy & Solutions, and Greg Pollack, VP of Sales, Association Analytics. 1 CMP credit.

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Proposal Technology Revenue Marketing 39

Reid All About it

JUNE 8, 2018

Email is the overlooked backbone of successful content marketing and SEO strategies. Now, the main event: free professional development events for the association community. Find out how AI technology can be easily leveraged in your communications with members and how you can drive change in your association with AI.

Cleveland 31

Cleveland DC Washington Press Release 31

Reid All About it

NOVEMBER 2, 2018

Besides having a strategy for how your association will use the data in your care, you should follow these six principles for collecting and updating member data. Creating a Killer Content Strategy. But most will agree that recruitment and retention feels tougher now than ever before. Thu 11/8 at 11 a.m. 1 CAE credit.

Chicago 38

Chicago DC Tools Content 38