Reid All About it

JANUARY 11, 2019

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. All the “most popular posts of 2018” posts that come out this time of year, like this one from MemberSuite , provide good intel. Mon 1/14 at 2 p.m. –

DC 275

DC Washington Learning Management System LMS 275

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

JANUARY 18, 2019

The weekly list of free educational events and resources for the association community… Maddie Grant and Jamie Notter have a new book coming out, The Non-Obvious Guide to Employee Engagement. The book presents a provocative alternative solution to one of the biggest problems in workplaces: declining employee engagement.

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DC Washington Member Engagement Content 293

Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Reid All About it

APRIL 15, 2022

When I worked in membership for a trade association, it was always difficult to convince prospects of the membership value of lobbying since it went on whether or not their company was a member. WBT Systems picked out nonprofit successes and challenges that illuminate practices and trends your association should know about. Quick hits.

Proposal 39

Proposal Technology Revenue Marketing 39

Association Adviser

JANUARY 2, 2019

However, many associations are hesitant to commit the needed resources and staff time to begin or enhance an online career center because doing so always seems to be a large undertaking. Will the career center be positioned as a members-only benefit or will it be open to members and nonmembers alike? Engage other departments.

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How To Project Content Recruiting 76

Reid All About it

AUGUST 31, 2018

A few quick hits before we get to this week’s list of free webinars: Why listening to members is crucial to becoming an indispensable part of their lives. Leveraging Live Events for Membership Recruitment. What better place to recruit new members than during a live association event? rasa.io ). Tue 9/4 at 2:30 p.m.

Chicago 37

Chicago LMS Washington Tools 37