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APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Audience avatar. 1 CAE credit.

DC 205

DC Recruiting Recruitment Washington 205

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DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. At The Free Press, venture capitalist Katherine Boyle describes how a dynamic vision can win the fight for America , instead of “letting doomsayers, technophobes, and neurotics undermine it from the inside.” More info/register.

Arlington 266

Arlington Technology Strategy Los Angeles 266

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DECEMBER 11, 2020

Participating associations will receive the full survey dataset and analysis as well as a data slice of the same analysis for their association. I swear we’re the only people in America who don’t subscribe to Netflix so I haven’t watched Queen’s Gambit but I keep seeing references to it all over the place. BYOB, obviously.

Project 370

Project Education Software Review 370

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NOVEMBER 27, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. More info/register.

Las Vegas 369

Las Vegas Virginia Content Washington 369

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Learn the importance of item analysis, the role of feedback in exam development, and the need for test security. Membership marketing.

Education 195

Education Committee Recruiting Recruitment 195

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NOVEMBER 11, 2016

Join a discussion on the results of the GEI and insights gained by two associations from analysis of their own member and customer data against the global benchmark. Katherine Matthews, database manager, Entomological Society of America. More info/register. Host: MCI Group. More info/register. Host: VolunteerMatch. More info/register.

Handbook 237

Handbook Washington eBook DC 237

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JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The spring cohort for their Association Facilitator Certificate Course begins on March 11. I’ve used data from Marketing General Inc.’s The 2024 survey is now open. 1 CAE credit.

Survey 256

Survey Project Strategy Education 256