Remove Analysis Remove millennials Remove Recruiting Remove Revenue
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Association Brain Food: 1.19.24

Reid All About it

Nimble AMS explains how an AMS empowers your association’s recruitment, engagement and retention efforts by helping you better understand members, anticipate their needs, provide a better digital experience and deliver personalized emails and content. Marketing to Gen Z and millennials. Membership, again. More info/register.

Revenue 259
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Association Brain Food: 12.8.23

Reid All About it

Marketing to Gen Z and millennials. Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Learn how to conduct a cost analysis to quantify the financial implications of dirty data. If you’re determined to market more effectively to younger generations, here’s some help.

Strategy 276
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Association Brain Food: 2.23.24

Reid All About it

Professionals for Association Revenue talked to Michelle Brien of Matchbox about the difference between virtual events and digital initiatives. Gen Z and millennial marketing. Host: Professionals for Association Revenue Speaker: Susan Borke, Principal, BorkeWorks Wed 2/28 at 11 a.m. Digital initiatives. Event sponsorships.

DC 265
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Association Brain Food Weekly: 8.27.21

Reid All About it

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. So, in Psyche , Cort Rudolph says, “Quit the millennial bashing!”. – Be a Participant of the World’s Largest Non-Dues Revenue Resource.

Tampa 200
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Arrested Development? A Strategic Approach to Technology Reboots Association Growth

.orgCommunity

Every week, I receive calls from association executives who are concerned about: Engaging a new generation – at first, these conversations focused on millennials, now the questions are about how to engage Gen Z, the fastest growing group of employees, customers, and voters. Gen Z thinks and acts VERY differently than Millennials.

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From the Corner Office: Carol Khoury, NYSSA

Association Adviser

Carol Khoury: NYSSA was founded in 1937 by 20 influential analysts, including Benjamin Graham, generally regarded as the “father of securities analysis.” AA: Has NYSSA changed its membership recruitment and retention strategy in response to the many changes affecting Wall Street? Those who have not probably won’t make it.

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Association Brain Food: 10.7.22

Reid All About it

Don’t assume the membership recruitment, engagement, and retention practices that worked pre-pandemic will continue to work as well now. On the Event Garde blog, Tracy Koenig-Poches suggests you design instructor-led learning experiences with the millennial in mind , which will also satisfy the older learner too. More info/register.