Potomac Core

MAY 3, 2018

In March of 2017, a Task Force comprised of the Board of Directors and Staff Leadership launched a Strategic Planning process. Industry Engagement and Survey Research. The process was driven through a collaborative effort of a Board Task Force and a Staff Leadership Team. Readiness Assessment on existing & new core products.

Strategy 154

Strategy Arizona DC United States 154

Reid All About it

APRIL 23, 2021

Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. The survey closes Friday, April 30. I’ll be happy to feature it as long as it’s not too product centric. Spring cleaning association-style.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

APRIL 30, 2021

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. I’ll be happy to feature it as long as it’s not too product centric. Work shutdown rituals. every Monday.

Education 354

Education Technology Strategy Revenue 354

Forj

JULY 5, 2017

This case study will explore how the AGS translated this simple question into a campaign for celebrating enthusiasm, spotlighting AGS leadership, and raising funds for our foundation (all with little-to-no budget). Professional Development: Focus on Leadership. Using Member Personas for Smarter Marketing and Increased Engagement .

Minneapolis 79

Minneapolis Learning Management System New York California 79

Reid All About it

APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. I’ll be happy to feature it as long as it’s not too product centric. Presenter: Alex Mastrianni, senior manager of product marketing, Higher Logic. Quick hits. How to explain your idea in 30 seconds or less. Tamsen Webster ).

Revenue 363

Revenue Strategy Team Content 363

Association Navigator

AUGUST 29, 2012

I’ve just returned from Colorado where GMA, the Association of Food, Beverage and Consumer Products Companies , hosted what will reportedly be their last Executive Conference. This has been a great education and networking opportunity for food and consumer product manufacturers as well as retailers.

Review 100

Review Conference Colorado Video 100

Association Adviser

NOVEMBER 6, 2017

We provide editorial and graphics services to all other departments in their efforts to communicate about the association’s products and services. We shared the results of this customer research with our members and surveyed them to see what they needed from us to help close the gaps in customer awareness.

Communications 109

Communications Puerto Rico Social Media Newsletter 109