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Members Hire Bold Strategies

Potomac Core

Industry Engagement and Survey Research. Instead of utilizing an Association focused Strategic Planning process and member satisfaction focused research, ABA leveraged in-depth survey research and interviews of the baking Industry. Readiness Assessment on existing & new core products.

Strategy 154
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Association Brain Food Weekly: 9.14.18

Reid All About it

I haven’t had time since returning on Wednesday night from our Arizona hiking vacation to do any of my usual work on this week’s Brain Food post. The more customers know about a product or service, the more successful their brand experience will be. There’s the old way of surveying. More info/register. Host: Impexium.

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Association Brain Food Weekly: 3.5.21

Reid All About it

Jason Cohen , senior manager, member services at ISPOR – The Professional Society for Health Economics and Outcomes Research, invites your participation in a survey on membership campaign practices. I’ll be happy to feature it as long as it’s not too product centric. Watch interactive demos of cutting-edge products.

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Association Brain Food Weekly: 4.30.21

Reid All About it

McKinley Advisors describes how environmental factors have impacted the performance and priorities of associations in their survey report, Association Viewpoint: Renewal, Reinvention and Responsibility , conducted in February 2021. I’ll be happy to feature it as long as it’s not too product centric. Work shutdown rituals. every Monday.

Education 354
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Association Brain Food Weekly: 4.16.21

Reid All About it

Strategies for getting out of a negative thought spiral and into a more productive state of mind. I’ll be happy to feature it as long as it’s not too product centric. Presenter: Alex Mastrianni, senior manager of product marketing, Higher Logic. Quick hits. How to explain your idea in 30 seconds or less. Tamsen Webster ).

Revenue 363
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3 Topics for Medical Society Execs to Watch

Forj

The presenters will share their experiences synthesizing data from member surveys, censuses, and focus groups to develop member personas, as well as best practices for creating targeted messaging that raise awareness of membership benefits, encourage member participation, and increase retention. AAMSE Sessions on the Topic.

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GMA Executive Conference: Perhaps the End of a Very Good Thing? A Review

Association Navigator

I’ve just returned from Colorado where GMA, the Association of Food, Beverage and Consumer Products Companies , hosted what will reportedly be their last Executive Conference. This has been a great education and networking opportunity for food and consumer product manufacturers as well as retailers.

Review 100