Smooth The Path

OCTOBER 25, 2017

There was one theme running so strongly through each member research project I could not ignore it. It was that members who engaged very early in their membership were more excited about the association than members who reported that “the association just grew on them.”

Member Engagement 79

Member Engagement Industry Survey Member Research 79

Smooth The Path

NOVEMBER 6, 2016

Based on this input we outlined two goals for the research project: Understand member’s current challenges. Learn if there were any barriers preventing deeper member engagement. Listening to members. Based on the goals of the research project we selected the qualitative in-depth interview methodology.

Case Study 104

Case Study Project Member Insights Association Value 104

Protech

MARCH 11, 2020

For professional associations, value could mean hosting interactive monthly meetings for your members – providing access and business opportunities to a network of like-minded executives. . Which members are engaging more frequently? . Where are your members located? . Predictive .

How To 81

How To LMS Certificate Course 81

Smooth The Path

SEPTEMBER 4, 2017

There is an infinite number of responsibilities and distractions that can win our members’ money, attention, time and effort and very few of them might come from our direct competition. Email, meetings, and projects are all competing with associations. Related: The formula for member engagement.

Project 68

Project Member Experience Member Engagement Industry 68

Smooth The Path

APRIL 12, 2018

Timely, valuable new member messaging that solves the problem they currently have. Easy access to other members who have the same niche project, goal, or challenge. Quick response to members who call, email, or chat. Professional development opportunities even if I cannot come to an in-person event. Curated networking.

Member Experience 83

Member Experience Newsletter Project System 83

Associations Now

MAY 21, 2014

A tool for tracking and measuring member engagement can be valuable for any association—if you can decide what “engagement” actually means to you, first. In the last couple of years, you might have noticed an upswell in talk in the association community about tracking and scoring member engagement data.

Member Engagement 40

Member Engagement Committee Case Study Newsletter 40

Reid All About it

FEBRUARY 24, 2023

Host: Personify Speakers: Wes Trochlil, president of Effective Database Management Tina Wehmeir, CEO at AMC Institute Megan Woodburn, Founder and Co-CEO at Strategic Association Management Erin Sullivan, VP of Marketing at Personify Tue 2/28 at 1 p.m. No plan, no progress. More info/register. More info/register. 1 CAE credit. 1 CAE credit.

Certificate 39

Certificate Innovation Education Process 39