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How to create an association marketing strategy

Freestone

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Learner acquisition.

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Association Brain Food Weekly: 6.25.21

Reid All About it

Tracy King has come to the rescue with an excellent idea: host the trade show/expo on your learning management system (LMS) —a long-lasting and sustainable solution for exhibitors, prospective customers and your association. Amanda Milligan, Content Marketing Institute ). Subscribe to Blog via Email.

LMS 361
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Association Brain Food: 3.17.23

Reid All About it

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. Content is a commodity, says WBT Systems. Learn what elements of engaging and effective online learning you must build into your live and on-demand programs.

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Association Brain Food: 3.24.23

Reid All About it

They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Subscribe to Blog via Email Enter your email address to subscribe to this blog and receive notifications of new posts by email. Association staff retention. Location: Chicago IL.

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What’s A Learning Experience Platform? The Essential Guide

Forj

For years, the LMS has reigned supreme as the top learning platform for associations. However, as you begin searching for your association’s next solution, you’ll quickly come across a new option on the marketlearning experience platforms (LXPs). Why are learning experience platforms rising in popularity?

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Membership Management Software in 2024: Compare 12 Top Picks

MemberClicks

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Integrations. Event marketing. Email marketing. Plan exceptional in-person or virtual events.

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How Technology Partners Help Associations Comply with GDPR

WBT Systems

Reviewing and revamping how you market. Here are a few ways an EU citizen could end up in one of your systems: Working for a US member firm but a citizen of the EU. An EU citizen with a Gmail address who signs up for a newsletter or downloads a PDF. Members, customers, and system users are “data subjects.”.