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Four Ways Psychology and Email Marketing Tie Into Each Other

Associations Now

Like other forms of communication, email is meant to connect with people—which means you have to appeal to your audience’s state of mind. Before hitting send on that next message, consider how psychology plays a role in these four email-marketing elements: Frequency. Social proof. The reason?

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Association Brain Food: 6.30.23

Reid All About it

. – Ascend Author Talk: A Conversation with Amith Nagarajan (Washington DC) Let’s get together to talk about AI for Associations specifically through the lens of Amith Nagarajan’s new book, Ascend: Unlocking the Power of AI for Associations? Hear about newsletter best practices to increase engagement and curate outside content.

Chicago 205
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Association Brain Food: 5.12.23

Reid All About it

I’m tired of experiencing FOMO for this one, so I’ve already got my flight booked for Denver. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. Newsletters. Host: Big Think+ Book Club Speaker: Natalie Nixon, PhD.,

Chicago 200
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Association Brain Food: 7.7.23

Reid All About it

. – Ascend Author Talk: A Conversation with Amith Nagarajan (Washington DC) Let’s get together to talk about AI for Associations specifically through the lens of Amith Nagarajan’s new book, Ascend: Unlocking the Power of AI for Associations? Hear about newsletter best practices to increase engagement and curate outside content.

Tools 195
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Association Brain Food: Week of February 1, 2016

Reid All About it

One of the ways I’m contributing to the Association Executives of North Carolina (AENC), as a member of its professional development committee, is by compiling a list of professional development opportunities that’s shared in AENC’s weekly newsletter. In the future, I’ll also include websites, blogs, and books.

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Revenue-Generating Solutions for 5 Essential Member Needs

Membersuite

Publication sales : guides, survey reports, templates, checklists, ebooks, digital downloads (PDFs), and book club packages. Market Need #4: Connect with Peers and Feel a Sense of Belonging to a Community. Advertising : website, newsletter, mobile app, and print. Publication subscriptions at member and non-member rates.

Revenue 135
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Association Brain Food Weekly: 7.16.21

Reid All About it

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Professional Development Townhall: Do This, Not That: What’s Working NOW for Email Marketing. Presenters: John Follett of Demand Metric. Hoyin Cheung, CEO, Remo. Wed 7/21 at 2 p.m.

Revenue 195