Membership Q&A: Don’t Leave Us!
Spark Consulting
DECEMBER 17, 2018
At the endof the next year’s renewal cycle, with your next conference coming up in Boston, you notice that he’s lapsed, so you put him back into your lead cultivation cycle. Let’s say you also have a member who’s been with you for 15 years. These are people who are settled in their careers but not yet nearing retirement.
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