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Association Brain Food: 3.8.24

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Education program marketing. TopClass LMS published another recap from the recent Learning Business Summit. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Mentoring programs. Event marketing. Humans… so persuadable!

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Association Brain Food Weekly: 10.29.21

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To help associations increase sponsorship revenue, the Partnership Professionals Network and Dynamic Benchmarking are conducting a survey of association sponsors to find out: Why companies sponsor associations. Whether companies are increasing or decreasing their sponsorship expenditures and the number of associations they sponsor.

Revenue 195
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Association Brain Food Weekly: 4.16.21

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Education programs. Ernie Smith at Associations Now shares advice from Jeff Cobb (Leading Learning) on rethinking your association’s education model to meet member expectations and organizational needs. You won’t be successful unless you understand the principles of effective adult learning. Aspiring Black women executives.

Revenue 363
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Association Brain Food Weekly: 2.19.21

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Learning gamification. Credentialing programs. MemberSuite explains why the demand is growing for certificate and certification programs and points out the difference between the two. They also describe how credentialing programs can help your association increase member engagement and revenue. Party pooper?

Revenue 322
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Association Brain Food Weekly: 10.9.20

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WBT Systems says, “The LMS is the workhorse for the professional development team, but it has many more uses beyond hosting online courses.” They share ten ways to encourage members and prospective customers to browse through the educational programs you offer via your LMS. Hear about some major considerations for online engagement.

Utah 370
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Association Brain Food: 4.15.22

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Rasheeda Childress at Associations Now writes about the data-informed changes made by the American Geophysical Union to their peer review and awards processes, so their programs would become more inclusive. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

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Association Brain Food: 8.19.22

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WBT Systems offers suggestions for producing webinars that provide a learning experience worth your attendees’ time and attention. Quorum lays out the steps to building a grassroots advocacy program from scratch. The latest MGI report disclosed how poorly associations are doing with young member recruitment. Quick hits.