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Improve Intergenerational Communication: 3 Tips to Attract & Retain Younger Members

Higher Logic

When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Effective communication is all about managing expectations. Use member data to strengthen communication. We need to unite generations to focus on moving forward together.” –Kim

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25+ Member Newsletter Tips and Ideas for Better Campaigns

MemberClicks

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent.

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Association Brain Food Weekly: 1.4.19

Reid All About it

The weekly list of free educational events and resources for the association community… If your association has chapters or geographic components (sections, affiliates, local networking groups), please participate in the Chapter Benchmarking Study. Mon 1/8 at 1 p.m.* – 10 Website and Email Marketing Best Practices for Small Nonprofits.

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13 Membership Drive Ideas for Events & More (Plus How to Run a Campaign!)

EventMobi: Association Events

As you prepare to brainstorm membership drive ideas, set up a meeting with your: Marketing lead Fundraising expert Volunteers Board of directors Most crucially, get some perspectives of people who spend the most time in direct communication with members. Better yet, survey your current members to ask what you could be doing better!

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2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

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Association Brain Food Weekly: 5.21.21

Reid All About it

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Chris Detzel, Community Program Manager at Reltio. 1 CAE credit.

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Alumni Fundraising in the Arts: 5 Tips to Create Connections

Achieve

Maintain an Alumni Database There are several types of software you’ll likely leverage in your alumni fundraising efforts, including communication tools and an online payment processor. Keep track of graduates’ career paths and activities so you can feature them in your communications. Social media. Email marketing.

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