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Association Brain Food: 10.20.23

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Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Learn innovative engagement strategies for this digitally native generation. Member app. to 5 p.m. –

Maryland 272
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Association Brain Food Weekly: 9.18.20

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The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Learning Strategies for Virtual Events. Learn how virtual events can be part of a meaningful data-driven content strategy. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Montana 350
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Association Brain Food Weekly: 9.25.20

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The weekly list of free educational events and resources for the association community… I’m not publishing Brain Food next Friday (10/2) because I’ll be hiking in southern Utah, so this edition includes all the events I know about in the next two weeks. Virtual conference communications survey. Diversity and inclusion in marcomm.

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Association Brain Food Weekly: 5.8.20

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Sanders, CMP, CMM, Senior Director of Community Engagement, MPI. Hilliard, PhD, Esq, CMP, Attorney, Professor, Speaker, College of Coastal Georgia. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. Host: ASAE.

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Association Brain Food Weekly: 5.1.20

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Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Learn the basics of conducting usability testing and how to use the results to drive your online strategy. Monetizing Virtual Events: Building Sponsorship Strategies. Content Forum Weekly Community Chat. More info/register. More info/register.

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Want More Members? Better Get to Know Them

Association Adviser

Recruit, retain, engage and repeat. a report based on online survey responses from 147 associations—as recruiting (63.2%), engaging (62.3%) and retaining (59.6%) were listed as the top priorities for 2013. Do members—and nonmembers you’re trying to recruit—know why they should be involved with your association? By Elsbeth W.

Georgia 60
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Association Brain Food Weekly: 6.19.20

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Inclusion strategy. They explain how communication plays a huge role in that effort. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Content Forum Weekly Community Chat. Wendy Kavanagh, CAE, President, Georgia Society of Association Executives. Virtual event benefits. More info/register.

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