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Why Millennials Join Associations and What Associations Can Do to Keep Them

Association Adviser

Despite popular sentiment that millennials are disinterested in joining traditional professional associations, young people are uniquely positioned to benefit from association membership in important ways. Don’t make the mistake of lumping all millennials together or thinking they’re not joiners. .

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Attracting Millennials: Are you thinking age-appropriately?

Association Adviser

Attracting millennials to your association requires thinking about the different life stages they are living through – and marketing to them appropriately. A lot of articles out there dispense quick advice about how to attract millennials to your association’s membership: reach them on social media! Younger vs. Older Millennials.

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Engaging Your Young Professional Members: 9 Tips

MemberClicks

And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. For example: do you clearly communicate membership benefits for younger members at crucial points? When it comes to communication, meet them where they are.

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Say Yes To Developing Next-Gen Professionals

Associations Now

As millennials and Generation Z become a larger part of the workforce, associations must adapt a culture that encourages and empowers them. The emergence of millennials and Generation Z in the workforce represents one of the biggest shifts of our time. Why saying yes to their development will both benefit them and your association.

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Friday Top 5

Thanks For Playing

On Tuesday, I presented at and attended a small staff association workshop. We had presentations on generational issues, developing personal leadership, marketing, AMS selection, going green by going virtual, raising more money from your events, communications and negotiation. We covered a lot of ground!

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Association Brain Food: 12.8.23

Reid All About it

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Marketing to Gen Z and millennials. Communicating with Authors: How Do Societies Stay Connected with Their Authors?

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Association Brain Food: 10.27.23

Reid All About it

Trying to figure out how to market more effectively to Gen Z and millennials? From Prospects to Promoters: Key Strategies to Recruit and Retain Members Get actionable insights into best practices for member recruitment and powerful communication tactics to retain members. Marketing to younger generations. Strategic partnerships.

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