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Is New Technology Worth The Investment?

Association Adviser

Last month Reggie Henry, CIO of ASAE, recounted a story about an exchange with a University of Maryland student in which the student explained that younger people aren’t communicating by email anymore, but almost exclusively through social networks. MU: Relationships are formed when there is two-way communication.

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3 topics that will help you come up with engaging content when you’re just not sure what to publish

Association Success

If your organization has enough members, conducting surveys can also generate timely data. Be sure that your surveys are designed to produce unbiased results to collect the best possible information. Some challenges never fully go away, no matter how much your industry changes or technology evolves. Communication.

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Thursday Buzz: Let Technology Bring Ease

Associations Now

Don’t let technology complicate your relationship with members and event attendees. Recent research by the National Restaurant Association indicates that diners want restaurant operators to harness the power of technology to improve the dining-out experience, not complicate it. It’s best to keep things simple. Links for Your Day.

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3 Ways Online Communities Help Software Companies Drive Revenue

Higher Logic

Whether consciously or subconsciously, this standard of service influences our expectations for our buying relationships with B2B technology vendors. Beyond the direct ROI , an online community will help your software company improve the way it does business with customers online. How does each one of these drive more revenue?

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Technology Gap: Are Meeting Planners and Attendees on the Same Page?

Associations Now

A new report reveals the similarities and differences in attendee and planner expectations across three areas of technology: event apps, social media, and virtual meetings. The survey gathered responses from 336 meeting planners and 161 attendees. Those features may include real-time surveys, polling, and Q&A.

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How to Keep Your Event Speakers Happy

Expo Logic

Survey your target audience: Send a survey to your target audience via email or social media and ask them to suggest potential speakers. Surveys are also an excellent method for finding a speaker that your audience will be genuinely interested in hearing. Communicate Clearly and Often. During the Event.

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6 Ways To Engage Association Members

CMA Solutions

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Communicating and promoting your association’s recent innovation would help jog their memories.) In recent years, the struggle has become even more difficult.