MemberClicks

DECEMBER 19, 2023

A basic website typically includes public-facing information about your: Mission, vision, and values Organizational history Leadership staff or board members Ways people can get involved Services and programming Contact information to learn more A membership website includes this information, but also offers gated, members-only content and pages.

Directory 52

Directory Discount Software Tools 52

Reid All About it

APRIL 30, 2021

Check this flowchart before you decide to put that content behind a paywall or lead magnet form. Many associations are analyzing what makes sense and how best to offer their content/meetings moving forward as so much is still up in the air. How to Ask the Right Questions to Improve Your Content and Drive Member Engagement.

Education 354

Education Technology Strategy Revenue 354

Disciple Media

FEBRUARY 7, 2024

Whether it’s for educational content, fitness coaching, or exclusive access to resources, the goal is to create an environment where each member feels they are part of something transformative. For a coach, this could mean providing unparalleled access to personalized coaching sessions, exclusive content, or a supportive community.

How To 36

How To Social Media Content Price 36

Fonteva

FEBRUARY 9, 2021

Email marketing and communication. With most of your interactions confined to the digital space, a management system with highly capable email and communication tools is key. This means sending content that aligns with their values, preferences, and so on. Communicate consistently and valuably.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

Disciple Media

AUGUST 23, 2023

Creating these personas will guide your content creation, marketing strategies, and overall approach, ensuring alignment with your target audience. Engage by sharing valuable content, responding to comments, and building a community. Build a content strategy Content is king. What can clients expect to gain?

Price 36

Price Social Media Revenue Tools 36

Reid All About it

OCTOBER 11, 2019

The weekly list of free educational events and resources for the association community… Dave Lutz of Velvet Chainsaw Consulting says conferences are missing the boat by offering mostly novice or intermediate content. Michael Brenner, Content Marketing Institute ). Newman, Greater Good Magazine ). 1 CAE credit. Host: ASAE.

DC 50

DC Washington Content Education 50

Higher Logic

APRIL 9, 2019

Choosing imagery for your content marketing campaigns is really hard. We’ve put together four questions that will help you express your ideas in visual form in a way that catches your audience’s attention and pulls them into your content. What is this campaign or content about? Is this image relevant to my content?

Content 153

Content Marketing Social Media Tips 153

Reid All About it

APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

FEBRUARY 15, 2019

You get relevant, fresh content and the member gets exposure to their target audiences. Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. It’s a win-win for both of you, says JP Moery of The Moery Company.

Social Media 170

Social Media DC System Technology 170

Disciple Media

OCTOBER 24, 2023

This could manifest as content, coaching, networking or myriad other forms of value. Benefits of paid communities In today’s digital age, where free content and communities are found everywhere, opting for a paid model might seem challenging. This guides content creation, engagement strategies, and even aesthetics.

Strategy 36

Strategy Tips How To Price 36

Beth Kanter

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. Create Content That People Will Fall in Love With.

Marketing 28

Marketing Social Media millennials Video 28

MemberClicks

MAY 17, 2022

This means your membership platform combines with your: Integrated website Content management system (CMS) Online member engagement community Online transaction management Any other necessary platforms for an integrated system. Email Marketing. Marketing is a critical part of growing and retaining your membership base.

System 52

System Association Management Directory Software 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Promote other relevant long-form content.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. Promote other relevant long-form content.

Newsletter 52

Newsletter Tips eBook Content 52

Delcor

OCTOBER 16, 2018

Let’s take a closer look at your contents. The organizational roles described below aren’t so unusual in for-profit organizations, but the organizational charts of many associations and nonprofits still follow a traditional departmental model: Marketing, Communications, Membership, Meetings, IT, Finance, HR, etc. Content strategy.

Social Media 65

Social Media Software Content Team 65

Achieve

JULY 23, 2020

Now, given social distancing guidelines, nonprofits have had to rethink their usual engagement strategies and transition them to the online sphere. This means that you should use the information in your CRM to plan and track every marketing message that your supporters see. Email marketing. Gerard Tonti.

Tips 52

Tips Software Video Strategy 52

Achieve

MARCH 17, 2023

Before we begin, let’s go over the importance of understanding your nonprofit’s audience so you can develop a winning marketing strategy. Once you’ve identified the channels that may appeal to your supporters or a specific segment of your donors, it’s important that you tailor your content to each specific platform. Monitor metrics.

How To 52

How To Social Media Video Content 52

Reid All About it

MARCH 31, 2017

I enjoyed the first episode about associations that manage to publish content rapidly in response to industry events or news. And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers.

Raleigh 150

Raleigh DC Washington Charlotte 150