MemberClicks

DECEMBER 19, 2023

Your organization’s membership website is one of your most visible marketing assets. Platforms like MemberClicks offer a website builder specifically for membership organizations that lets you create a site with gated content. What’s the first thing you do when you want to learn more about an organization?

Directory 52

Directory Discount Software Tools 52

Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). Whether it’s for educational content, fitness coaching, or exclusive access to resources, the goal is to create an environment where each member feels they are part of something transformative.

How To 36

How To Social Media Content Price 36

Reid All About it

APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

Vanguard Tech

SEPTEMBER 20, 2011

The day was jam-packed with rooms full of Informz users and partners learning and sharing best practices relating to email marketing for associations and non-profits. Topics included messaging, design, deliverability and other typical email marketing topics. Several speakers spoke of how they compliment each other.

Conference 70

Conference Guidelines Social Media Email Marketing 70

Associations Now

APRIL 19, 2019

To make your association’s digital space usable by everyone, De Bleecker suggests aligning website development with the latest Web Content Accessibility Guidelines (WCAG). Email marketing isn’t a science, but these psychology-based tips from ClickZ can make your messaging more engaging. From the WBT Systems blog.

Certificate 81

Certificate Guidelines Email Marketing Technology 81

Reid All About it

FEBRUARY 15, 2019

You get relevant, fresh content and the member gets exposure to their target audiences. Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Presenter: Julia Campbell, Founder of J Campbell Social Marketing.

Social Media 170

Social Media DC System Technology 170

Disciple Media

OCTOBER 24, 2023

This could manifest as content, coaching, networking or myriad other forms of value. Benefits of paid communities In today’s digital age, where free content and communities are found everywhere, opting for a paid model might seem challenging. This guides content creation, engagement strategies, and even aesthetics.

Strategy 36

Strategy Tips How To Price 36

Reid All About it

MARCH 31, 2017

I enjoyed the first episode about associations that manage to publish content rapidly in response to industry events or news. And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers.

Raleigh 150

Raleigh DC Washington Charlotte 150

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

While email has been around for decades, it’s still one of the most effective communication channels, even compared to new technologies (we’re looking at you, social media). As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. It also offered a 15.22% conversion rate in 2021.

Newsletter 52

Newsletter Tips eBook Content 52

Disciple Media

AUGUST 23, 2023

This foundational understanding helps you tailor your services and marketing efforts to resonate with the right people. Creating these personas will guide your content creation, marketing strategies, and overall approach, ensuring alignment with your target audience. Build a content strategy Content is king.

Price 36

Price Social Media Revenue Tools 36

Delcor

OCTOBER 16, 2018

Let’s take a closer look at your contents. The organizational roles described below aren’t so unusual in for-profit organizations, but the organizational charts of many associations and nonprofits still follow a traditional departmental model: Marketing, Communications, Membership, Meetings, IT, Finance, HR, etc. Content strategy.

Social Media 65

Social Media Software Content Team 65

Fonteva

FEBRUARY 9, 2021

Email marketing and communication. With most of your interactions confined to the digital space, a management system with highly capable email and communication tools is key. This means sending content that aligns with their values, preferences, and so on. Communicate consistently and valuably.

Member Engagement 98

Member Engagement Tips Recruiting Recruitment 98

MemberClicks

MAY 17, 2022

In this guide, we’ll review everything you need to know about association management systems, from top benefits to the best solution on the market. For example, since your email marketing platform integrates with your membership database, you can automate email messages to the existing audiences in your database.

System 52

System Association Management Directory Software 52

Reid All About it

OCTOBER 11, 2019

The weekly list of free educational events and resources for the association community… Dave Lutz of Velvet Chainsaw Consulting says conferences are missing the boat by offering mostly novice or intermediate content. Michael Brenner, Content Marketing Institute ). Digital Marketing to Exceed Your Marketing Goals. .

DC 50

DC Washington Content Education 50

Beth Kanter

DECEMBER 23, 2013

But if you want to get even deeper insights, do an in-depth review of a similar nonprofit’s practice – whether it be broad – such as digital marketing techniques or narrow such as analyzing specific techniques as part of a content strategy. We want our donors to be advocates.

Marketing 28

Marketing Social Media millennials Video 28

Achieve

JULY 23, 2020

Now, given social distancing guidelines, nonprofits have had to rethink their usual engagement strategies and transition them to the online sphere. This means that you should use the information in your CRM to plan and track every marketing message that your supporters see. Email marketing.

Tips 52

Tips Software Video Strategy 52

Achieve

MARCH 17, 2023

This is where a multichannel marketing strategy can help. Instead of focusing your communication efforts on one platform—like email or direct mail—multichannel marketing helps you expand your reach and keep your existing supporters engaged across multiple channels. Monitor metrics.

How To 52

How To Social Media Video Content 52