Remove Cost Remove Education Remove Marketing Remove Michigan
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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. Blue Ocean Strategy has the ring of a concept shaped by technology.

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Leveraging strategy to amplify education initiatives

Aaron Wolowiec

So, as a self-proclaimed “meetings coach” and Michigan native, I’m pleased to have been invited by Brian McGrain of CEDAM (Community Economic Development Association of Michigan) to submit a presentation proposal for this year’s summit. I consider my own work with the Michigan Association of REALTORS earlier this year.

Education 100
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Association Brain Food Weekly: 1.22.21

Reid All About it

The weekly list of free educational events and resources for the association community…. Here are the educational events scheduled for next week. Breakout room topics will include asynchronous virtual education, virtual conferences, and Zoom tips. Organizer: Claudia Trapp, CAE, Senior Director, Programs and Education, IRP, Inc.

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Association Brain Food Weekly: 12.4.20

Reid All About it

The weekly list of free educational events and resources for the association community…. Dr. Michael Tatonetti, CAE, explains how to overcome your colleagues’ (or leadership’s) fear of raising sponsorship prices —an argument that gets into goals, costs and value. Here are the educational events scheduled for next week.

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Life goes on…and so does learning

Aaron Wolowiec

As some of you may know, in addition to my role with Event Garde , I work for Michigan State University’s central communications office. And so, Cobb said, associations should beef up their education staffs. Remember this as your association competes with cheap, easy-to-find educational resources a la the web. Globalization.

Mooc 100
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Return on learning (ROL): More than a boring statistic

Aaron Wolowiec

Next week I have the pleasure of participating in the Michigan Society of Association Executives’ annual convention, colloquially known as OrgPro. To calculate ROI, the benefit (return) of an investment is divided by the cost of the investment. Filed under: Learning , Marketing , Meetings , Professional Development.

Indiana 100
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Reinvent What You Do, Not Who You Are

Association Subculture

How students can't cope with rising tuition costs without incurring massive debts. We can't spend months debating about the usefulness of social media and then wonder why we aren't moving the needle on jobs and education. Members" are not "markets" and we should not allow ourselves to re-define humans this way.

Detroit 100