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Accessible, Affordable: The Strategy Behind One Group’s Online Learning Efforts

Associations Now

A membership group focused on cybersecurity is worried that workers in the industry don’t have enough training to take on an increasingly sophisticated array of online threats. The offering will be free to (ISC)²’s members and associates, according to an association press release.

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What Women and Men Value as Attendees

Associations Now

A new survey from the Center for Exhibition Industry Research says yes. Women assign more value to learning objectives, such as keeping up with industry trends (92 percent), personal development (83 percent), and idea generation (81 percent). Associations can benefit from those differences if they’re thoughtful about it.

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Daily Buzz: 2020’s Big Meetings Trend? Sustainability

Associations Now

The sustainability of the meetings and events industry, in fact of the entire travel industry, is at the forefront of companies’ and planners’ minds in 2020,” said Derek Sharp, senior vice president and managing director at CWT Meetings & Events, in a press release. Looking for a new marketing strategy?

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IATA Aims for the Ground With New VR Training Tools

Associations Now

Maybe, maybe not, but one fledgling experiment from the airline industry provides an interesting proof of concept. The program, RampVR, was built with input from major industry stakeholders, including airlines, airports, and ground-service providers.

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Can Associations Attract Millennials with Credentialing?

Associations Now

“The degree will always be an important credential, but it won’t always be the gold standard,” said Jim Fong, director of UPCEA’s Center for Research and Marketing strategy, in a press release. “As To their professional association, of course. It’s a win-win for both.”. So, where should they logically turn?

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Four Steps to a Better Member Toolkit

Associations Now

She’s worked on them for the American Staffing Association and the American College of Cardiology, and in her current role as program director for growth at Manufacturers Alliance for Productivity and Innovation, she’s thinking about how toolkits can better serve industry partners. Brainstorm the mission and vision for the toolkit.

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A Better Alignment of Membership and Certification

Associations Now

More Membership Strategy A new set of membership packages is just one part of a large-scale effort to boost retention and grow membership at APICS. “New Membership Structure Press Release” is a very niche genre. See sidebar for more on other elements of the strategy.). Membership app.