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Celebrate Women’s History Month with these innovative leaders

Nimble AMS

Caroline Laurin Vice President of Marketing & Communications at the American Association for the Study of Liver Diseases (ASSLD) Caroline Laurin routinely develops key marketing campaigns and strategies to elevate AASLD’s mission and vision.

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Association Brain Food Weekly: 9.17.21

Reid All About it

Sponsorship strategy. Companies have dozens of options for spending their marketing dollars. He describes some solutions on the market now and where he thinks we’re headed. Jodi Harris, Content Marketing Institute ). Learn the importance of including an effective DEI approach to any social responsibility strategy.

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The Strategy Behind a Building Plan

Associations Now

Earlier this month the District of Columbia Bar broke ground on a new headquarters building. The $70 million price tag is steep—all the more reason for there to be a smart strategy behind it. The brokers for the building deal came in to talk about the real-estate market in the District.

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Association Brain Food Weekly: 9.24.21

Reid All About it

WBT Systems lays it on the line: “Associations with cohort-based online courses will dominate their market and provide the most effective, transformational educational experience to professionals in their industry.” Tirrah Switzer, Director of Product Marketing, Community Brands. Cohort-based online courses. 1 CAE credit.

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Association Brain Food Weekly: 4.5.19

Reid All About it

The real situation is more complex: these industries haven’t adapted to changes in their market, but newer, more adaptive brands have. Navigating the Universe of Employee Medical Leave in DC: A Nonprofit’s Guide to the District of Columbia’s Universal Paid Leave Act (UPLA) and Other Employee Leave Laws (online and Washington DC).

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Thursday Buzz: Now That’s a Close Vote

Associations Now

On Monday, the District of Columbia Bar announced the results of its elections, and the two main presidential candidates were separated by just 35 votes, according to Legal Times. Think you could take a strategy like this to your next conference? (ht ht @ CincyUSA ). Other Links of Note.

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Could “Safe Phone Zones” Help Stop Distracted Driving?

Associations Now

That appears to be the strategy that the state of Illinois is taking as it adds six “ Safe Phone Zones ” to the Illinois Tollway in the coming weeks. Travelers Marketing has also worked on similar systems in Virginia and Arizona. If you can’t beat ‘em, give ‘em a spot to tweet.