Tue.Jun 02, 2020

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Pledge Fundraising: 4 Tips for Creating a Powerful Campaign

Wild Apricot

Pledge fundraising raises money through promises of donations to be collected at a later date. Here's how you can pull off a successful campaign.

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Postponing Member-Centric Engagement Webinar

Spark Consulting

Out of respect for the ongoing uprisings protesting the murder of George Floyd and longstanding, unaddressed racism and racial discrimination in American society, I’ve requested that Association Insights postpone our scheduled Wednesday, June 3 webinar, Leading Engagement from the Outside In, to a later date. I don’t feel it is appropriate to host this session in the middle of yet another tragic moment in our shared history.

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Why failure is more valuable than success

Association Success

The most challenging moments in life have some things in common. They are the moments we disappoint our peers or loved ones, don’t meet expectations, or fail to accomplish a goal. The fear of failure is deeply embedded in our culture, from the education system to the way many companies work. Failure is simply not an option. . But what if that wasn’t true?

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You Have Permission to Try New Things? Even Wacky, Silly Things

Smooth The Path

If your pool noodle knocks someone else’s pool noodles, it means you are closer than 6 feet. You may have seen the article about a German cafe that passed out pool noodle hats to help customers keep their distance. Pool noodle hats are a clever (and silly) solution to a real-world problem. People want to get out and be social, but they also want to be safe.

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How to Increase Membership Renewal

Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

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Breaking Open a New Channel for Member Engagement

ReviewMyAMS

Guest post by Peggy Hoffman, FASAE, CAE, Mariner Management More than 50% of associations have reported a disruption in existing member programs or activities. Nearly 40% indicated they don’t see resuming in-person events before 2021. We don’t have any projections on member retention yet however the first two data. Read more. Tags: AMS. associations. member retention. member engagement.

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Can Competitors be Collaborators?

AssociationChat

Why we need to work together now more than ever. In a Forbes article titled, “Why Collaborating With Your Competition Can Be A Great Idea,” the author shared research indicating that “coopetition” could be a financial win for the organizations that opt to go that direction. “Nowadays, the best partner might be your direct competitor,” says Paavo Ritala, a professor of Strategy and Innovation at LUT University of Technology in Finland.

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Webinar Recap: How Much Does an AMS Really Cost?

ReviewMyAMS

Guest post by Sigmund VanDamme, Membership Software Evangelist, Community Brands When you consider moving to a new association management software (AMS) system for the first time, or changing the one you have, one of the first questions you’re likely to ask is, “How much does it cost?”. The truth is, there isn’t just one answer because the answer depends on multiple factors.

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2 Types of Membership Reports to Watch for Growth Trends

MemberClicks

Reporting is one of the most valuable tools you have in your toolbox. With reports, you can gain the insights needed to better your organization — and who doesn’t want that?! But are you fully leveraging the power of reporting? When it comes to membership growth, identifying trends early (and acting on those trends) can make all the difference.

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Statement In Support Of USTR Initiating Section 301 Investigations of Digital Services Taxes

InternetAssociation

Washington, DC – IA Director, Trade Policy, Jordan Haas issued the following statement in support of the Office of the U.S. Trade Representative (USTR) initiation of Section 301 investigations of Digital Services Taxes (DSTs) in Austria, Brazil, the Czech Republic, the European Union, India, Indonesia, Italy, Spain, Turkey, and the United Kingdom: “An increasing number of countries have proposed or enacted discriminatory and unilateral digital taxes in recent months, despite ongoing negotiations

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How to Create a Winning Event Marketing Strategy

Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

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#BlackoutTuesday

AssociationChat

A Message from Association Chat: Sorry for the last-minute rescheduling, but we are updating today’s Association Chat episode (originally scheduled for 6/2/20 Tuesday at 2 pm ET) to happen this Thursday at NOON ET, in honor of #BlackoutTuesday and #TheShowMustBePaused. Please spend the time you would have spent with today’s show reflecting on ways we can all make a difference individually and as a community.

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Personalization and data security for your association

Aptify

Provide a personalized experience while keeping your member data safe. . Your member’s expectations for a personaliz ed experience are high. But, so are their demands for data security. Here’s how to balance the two. These days, your members expect a high level of personalization. T he Community Brands Digital Evolution Study shows that 79 percent of members of professional associations say it’s very or somewhat important that their organization provide targeted, valuable content.

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