Wild Apricot

FEBRUARY 6, 2020

Branding is not a "dirty" marketing word. It applies to non-profit organizations of all kinds as well - charities, associations, support groups, clubs or any other kind. In order to engage people on your Web site, it’s a good idea to know what your.

Marketing 195

Marketing Organization 195

Associations Now

FEBRUARY 6, 2020

Planners need to be aware of and prepared for these issues affecting events the most today. I’m a devotee of trends reports. They are prime clickbait for me. I collect whatever articles I can find and with 2020 being such a milestone year, there was a plethora to choose from. From megatrends to MIT to Mary Meeker, here are the themes that I think will impact events the most in the next few years.

California 129

California Newsletter Team Revenue 129

Smooth The Path

FEBRUARY 6, 2020

The program at a recent conference was nearly perfect. The keynotes were terrific. The speakers were selected with care. The order of the sessions was a logistical masterpiece. The hosts seemly put all of their effort into the show and education. After a long conference day, one night, I fell in with a crowd walking to the reception, and I learned they were some of the conference staff.

Conference 88

Conference Education Organization 88

Associations Now

FEBRUARY 6, 2020

While spending on social media is rising along with digital ad spend in general, social platforms can sometimes be a tough place to win conversions. One strategy might be to think of social as a venue for soft leads. The trend line is clear: Social media remains the centerpiece for many organizations’ ad-spending strategies, and its role is growing.

Social Media 123

Social Media Email Marketing Strategy Marketing 123

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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!

Member Engagement

Association Adviser

FEBRUARY 6, 2020

Here are three tips for engaging exhibitors and sponsors at your next trade show that will increase attendee engagement and boost their return rate. The post 3 Attention Hacks for Sponsors and Exhibitors: No more silly BINGO cards appeared first on Association Adviser.

Tips 79

Tips Revenue Marketing 79

Mariner Management

FEBRUARY 6, 2020

In three different chapter leader programs this year, communication came up as a big challenge. For most, its about email and the fact that (a) nobody reads it and (b) everyone gets too much. What’s a chapter to do to overcome those challenges and get their message to their key stakeholders? First, don’t ditch email. Adobe’s recent survey found email is holding its own, especially in the workplace.

Tips 62

Tips Maryland Content Survey 62

Associations Now

FEBRUARY 6, 2020

While an attendee’s experience is typically thought to be the responsibility of the meeting pros who put it together, their managers can also help make their time onsite more valuable. Some ideas for getting managers more involved. A lot of responsibility for creating a memorable and worthwhile experience for attendees falls on the event pros and other staffers and vendors who are behind the scenes selecting the venue, speakers, and other logistics.

How To 82

How To Conference Examples Revenue 82

ReviewMyAMS

FEBRUARY 6, 2020

Guest post by Shepherd Smith, Gravitate Solutions Gravitate attended four association-focused conferences in the last quarter of 2019 – AMSFest , Community Brands Xperience , Higher Logic HUG , and. Read more. Tags: data. survey. AMS.

Survey 62

Survey Conference 62

Associations Now

FEBRUARY 6, 2020

By taking basic elements of training and onboarding completely online—and by replacing the pen and paper with a thought-out workflow—you can bring on new hires more easily and even prevent turnover. Bringing a new staff member into the fold used to mean piles of paperwork and a high-touch process that often required a lot of communication across departments.

Strategy 76

Strategy Process Recruiting Recruitment 76

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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.

Strategy

YourMembership

FEBRUARY 6, 2020

In a perfect world, your members would put their membership renewal date on their calendars. They would proactively renew several weeks before their actual renewal date so they would not miss a single day of membership. But that’s just not reality. The truth is that members need a reminder that it’s time to renew their. The post Best practices for auto-renewal to increase renewal rates appeared first on YourMembership.

Email Marketing 274

Email Marketing Marketing 274

Leading Learning

FEBRUARY 6, 2020

Over the years we’ve developed many resources to support learning businesses in growing and improving. Few, if any, of them are intended to be “one and done” – they are meant to be revisited and re-used over time. So, we find it can be helpful occasionally to highlight some of these resources and remind Leading Learning readers that they are available.

Resources 52

Resources Price Marketing Products 52