Higher Logic

MAY 29, 2020

Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base. Growing Non-Dues Revenue. Example: “X platform is cheap/free.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Association Success

NOVEMBER 17, 2020

Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. Take Aetna , for example. The insurance giant offers two newsletter options: A regular round-up of new posts from the Aetna blog. Invest in a valuable white paper.

Content 148

Content Newsletter Sample Video 148

Associations Now

FEBRUARY 16, 2016

While email marketing is the bread and butter of most association marketing offerings, it often isn’t pushed to the full extent of its capabilities. A few months ago, I took a good, hard look at the state of email marketing from a design perspective, and I used some tough language in the headline to get the point across.

Email Marketing 40

Email Marketing Marketing Newsletter Course 40

Freestone

MARCH 4, 2024

It might be time to create an association marketing strategy. An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy?

Strategy 52

Strategy Marketing How To LMS 52

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JULY 7, 2023

For example, researchers found that people with mentors achieve more, are better equipped to handle the stress of their position and are prepared to mentor others. Hear about newsletter best practices to increase engagement and curate outside content. Host: Professionals for Association Revenue Wed 7/12 at 1 p.m. CAE credit.

Tools 195

Tools Education Newsletter Chicago 195

Association Success

OCTOBER 28, 2020

To satisfy one or more of the following conditions, the business: Must have an annual gross revenues of $25 million. Has acquired 50% of more of its annual revenue from selling the personal information of California residents. Don’t forget to personalize your email. Invalid emails. Misspelled emails. Give rasa.io

California 78

California Newsletter Software Revenue 78

EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. What is a Membership Drive? PST spot !

How To 130

How To Discount Social Media Software 130

Association Success

SEPTEMBER 23, 2020

A one-pager is a classic marketing tool that your association almost certainly uses already. For example, consider the American Booksellers Association’s web page on indie bookstore statistics. Craft a limited run newsletter. If you really want to get creative, a limited run newsletter is a great option to explore. .

Content 78

Content How To Newsletter eBook 78

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

Reid All About it

JANUARY 6, 2017

The New Jersey Society of CPAs (NJCPA) is using demographic and behavioral data to provide targeted, relevant content – newsletters, website content, and event marketing emails – to their members and community. Email Marketing in 2017: Trends, Data and Best Practices. 5 Secrets of Email Marketing Geniuses.

Email Marketing 150

Email Marketing North Carolina New Jersey DC 150

MemberClicks

FEBRUARY 9, 2023

Email marketing platform According to recent reports, email marketing is one of the top three tactics for driving membership generally, and 76% of surveyed associations said email is effective when re-engaging lapsed members. So, email marketing should be one pillar of your membership marketing plan.

Marketing 98

Marketing Strategy Tips Email Marketing 98

Higher Logic

JULY 19, 2018

For example, the Transportation Intermediaries Association (TIA) used a send optimization feature and surprisingly, found they have better open rates on Saturdays. They got rid of their Friday newsletters, instead sending emails at a time that better served their members. This is key to avoid the trash bin!

Tips 159

Tips eBook Newsletter Marketing 159

MemberClicks

OCTOBER 10, 2023

But membership programs are one of the best ways for nonprofits to create reliable revenue streams—and stronger relationships with their supporters. They not only provide a consistent revenue stream but also help to create a deeper sense of connection between the organization and its supporters.

Software 52

Software Membership Management Newsletter Revenue 52

ISAE

APRIL 4, 2024

Different types of gifts are exploding in popularity today as donors look for ways to more proactively manage their philanthropy—donor-advised funds are the perfect example. For example, tax benefits and estate planning are major motivators for many planned gift donors. Never give direct financial or estate planning advice to donors.

Examples 40

Examples Strategy Review Discount 40

Fonteva

DECEMBER 19, 2019

Email marketing. Here are some examples of KPIs based on where your members may be currently active: Social media platforms. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences.

Member Engagement 59

Member Engagement Strategy LMS Class 59

MemberClicks

DECEMBER 19, 2023

For example: Clubs bring together groups based on geographic areas and/or interests. Engagement Tools : Online classes, newsletters, and group workshops. Integrated Marketing : Manage subscriber lists and updates in one place. Marketing Tools : Social media and email marketing functionalities.

Directory 52

Directory Discount Software Tools 52

Fonteva

MARCH 19, 2020

They may even see more consistent non-dues revenue streams! For example, if you successfully incorporated new registration measures, or unsuccessfully incorporated new engagement strategies, plan your next event with that in mind. This is the first email marketing design trend on this list.

Tips 52

Tips Recruiting Recruitment Tampa 52

Reid All About it

SEPTEMBER 30, 2022

I hope Russian and American politicians and military heed his example should that day ever come. Newsletter engagement. Side note: I subscribe to a ridiculous number of newsletters, but I always open Marginal Revolution because I know it contains only two short posts. Simon Inger, Chief Revenue Officer at Cadmore Media.

Blended Learning 41

Blended Learning Software Education Marketing 41

Disciple Media

SEPTEMBER 18, 2023

Monetization: Look for monetization options that support your business model, for example the ability to charge tiered subscriptions. Through its customizable environment, users can build unique spaces for their members to build their brand and revenue. Efficient email marketing tools. Comprehensive reporting features.

Tools 36

Tools Price FAQ Member Experience 36

MemberClicks

MAY 13, 2022

Here at MemberClicks , we serve professional associations, trade associations and chambers of commerce to equip them with the tools they need to grow their membership and revenue. Choose staff members who will regularly use the software, as well as those who will use it for more specific features (such as your events manager, for example).

Software 52

Software Association Management Price System 52

Disciple Media

MARCH 9, 2018

Harness the power of email marketing. Harness the power of email marketing. When you’re starting out, email marketing can seem like a daunting thing to take on. The beauty of email marketing is that it keeps you in the forefront of your fans’ minds. Find your first fans on social media.

How To 58

How To Social Media Email Marketing Video 58

MemberClicks

JANUARY 6, 2022

Not only does branded swag offer an additional revenue stream, but everyone who carries or wears these items acts as a billboard for your association. After all, our recent research found websites and email were the top two mediums to boost your membership. For example, ensure that your member application is easily accessible.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

MemberClicks

JANUARY 6, 2022

Not only does branded swag offer an additional revenue stream, but everyone who carries or wears these items acts as a billboard for your association. After all, our recent research found websites and email were the top two mediums to boost your membership. For example, ensure that your member application is easily accessible.

Recruiting 52

Recruiting Recruitment Discount Social Media 52