Blue Sky eLearn

FEBRUARY 4, 2020

For your association’s member businesses, this may mean mastering new emerging technologies in your industry or even hitting specific success metrics within their own internal processes. We’ve gathered four tips to help you organize your association’s key data and communications, and then keep them organized as the year progresses.

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Association Success

NOVEMBER 17, 2020

Craft an engaging email newsletter. Email marketing is one of the most engaging forms of content your association can publish. The insurance giant offers two newsletter options: A regular round-up of new posts from the Aetna blog. Many organizations offer a white paper in exchange for an email address.

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Higher Logic

JULY 19, 2018

Marketing automation has this great feature that lets you send emails to everyone based on the time they’re most likely to open that email and fulfill the call-to-action. Industry standards for open rates are great, but knowing each individual’s personal open time is beyond powerful. Well luckily, there is!

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Reid All About it

JULY 7, 2023

15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends. Hear about newsletter best practices to increase engagement and curate outside content.

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Associations Now

FEBRUARY 16, 2016

While email marketing is the bread and butter of most association marketing offerings, it often isn’t pushed to the full extent of its capabilities. A few months ago, I took a good, hard look at the state of email marketing from a design perspective, and I used some tough language in the headline to get the point across.

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Reid All About it

JULY 16, 2021

Newsletter suggestion. I always enjoy reading The Art of Noticing newsletter from Rob Walker, author of a book by the same name. Lauren Patrick, eLearning Industry ). Find out how the Construction Specifications Institute (CSI) embarked on their digital transformation project on behalf of their members and their industry.

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Reid All About it

NOVEMBER 20, 2020

Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. ExpoChat is a Twitter-based conversation on topics related to the trade show industry. They are hungry for interaction from their industry leader and trusted partner… you! Josh Spector ). Dreading a winter lockdown?

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Freestone

MARCH 4, 2024

An association marketing strategy can help you attract new learners, retain current members, drive non-dues revenue, and strengthen your brand recognition within your industry. But how can you begin building your association marketing strategy? Read our blog for helpful tips!

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Disciple Media

MAY 24, 2023

Email marketing can be extremely cost-effective. But before you can engage in email marketing you need to have an email subscriber list. In the guide below we’ll cover all aspects of creating an email list that will become an integral part of your growth strategy. Will you use email to augment digital ads?

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WBT Systems

JUNE 26, 2017

If your association builds an industry-wide marketing campaign around the challenge, you’ll attract the attention of professionals beyond your membership. They’ll have the opportunity to see what it’s like to be an active member of your community—and you’ll have the opportunity to add them to your email marketing list.

Member Engagement 161

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Aptify

NOVEMBER 5, 2020

Here are some tips for creating member onboarding emails that make new members feel connected with your organization and set the stage for a relationship that will last for years to come: Start simply. Notify them of important dates, such as your annual conference or the upcoming release of industry research.

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Fonteva

MARCH 19, 2020

Therefore, our first tip for using data to improve your association’s management is cleaning and organizing your database beforehand. Consider these tips: Only send members information about upcoming opportunities that they would be most interested in, indicated by factors in your database segments.

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Higher Logic

FEBRUARY 7, 2019

You’re not alone, you hardworking marketer, you! The scope of those challenges can differ across industries, so in an effort to understand these pain points we turned to Higher Logic’s trusted marketing experts for insight and solutions. Staying Up-to-Date with Industry Trends, Tech & Terminology. Of course it does.

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WBT Systems

AUGUST 29, 2017

Social proof is the driver behind the growth of influencer marketing campaigns on Instagram and other digital platforms. Influencer marketing on Instagram alone is now a billion dollar industry. The marketing power of social proof is turbo-charged when combined with social identity. First, identify the influencers.

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MemberClicks

SEPTEMBER 26, 2022

It drives things like automated renewal campaigns, allows associations to easily send out invites to their next great event and helps them send their newsletters and other communications to their members. Event marketing : Plan events? Email marketing: Communicating with your membership is critical. Here are some tips!

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EventMobi: Association Events

OCTOBER 19, 2023

We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Are they relevant to your mission or industry? This is also a great opportunity to measure the value of your resource—make note of how many emails convert to downloads and how many downloads convert to memberships!

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Reid All About it

JUNE 17, 2016

. – Sample Swap for Newsletter Templates. See what other organizations are doing with their email templates and hear feedback for improvements on yours, including newsletters, membership renewal reminders, event mailings, and more. – Key Findings from the 2016 Association Email Marketing Benchmark Report. .

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MemberClicks

FEBRUARY 2, 2024

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Event marketing. Email marketing. Use our top recommendations as a jumping-off point: 1.

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MemberClicks

OCTOBER 10, 2023

Here are the top features to look for in membership management software: Member data management Website & content management system (CRM) Tiered dues management Email marketing Event management Financial management Reporting Think your organization is ready for association management software?

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ISAE

APRIL 4, 2024

There are a few immediate steps you can take to get started: To learn more best practices and stewardship tips, explore FreeWill’s complete guide to donor stewardship. Prior to that, he ran email marketing for President Obama and served as Campaign Director for MoveOn.org.

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SCD Group

APRIL 1, 2014

This Best of The Week focuses on tips for association executives on association marketing: The 8-Second Challenge: Email Marketing for Our Shrinking Attention Span By Cynthia Price via Entrepreneur Email is not dead. While email isn’t dead, one thing is clear: The email newsletter is a dinosaur.

Marketing 40

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MemberClicks

JULY 31, 2023

Membership management software facilitates those relationships, allowing organizations to automate renewal campaigns, easily send event invitations and update members through newsletters or other communications. Event marketing. Email marketing. Use our top recommendations as a jumping-off point: 1.

Membership Management 52

Membership Management Software Directory Revenue 52

MemberClicks

DECEMBER 7, 2022

You probably do some email marketing, event marketing (to attract potential prospects) and maybe even some inbound marketing. But are you tapping into your strongest marketing tool – your members? But if not, consider offering something else – a free webinar or a free book/industry report. that’s great.

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Associations Now

JUNE 23, 2015

Curation Tips If you’re looking to create a newsletter of your own, The Association Contrarian Report’s Jeff De Cagna offers these tips. Opinions welcome: You may not be writing the content behind the link, but your newsletters should show that you’re doing more than simply regurgitating the content.

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Newsletter New York City New York Content 40

Fonteva

DECEMBER 19, 2019

Email marketing. Email marketing. Consider measuring your email open and click-through rates, which members opted to receive your newsletter, and how often members respond to your correspondences. Association Management Systems: 7 Tips for Strong Community. Live events. Learning opportunities.

Member Engagement 59

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Reid All About it

SEPTEMBER 30, 2022

Newsletter engagement. Side note: I subscribe to a ridiculous number of newsletters, but I always open Marginal Revolution because I know it contains only two short posts. Hear industry leaders forecasting, explaining, and debating how digital technologies will continue to shape your events in 2023. More info/register.

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Aptify

DECEMBER 6, 2017

Your content demonstrates your association’s thought leadership in your industry and proves you’re an authority and a trusted resource. A content marketing strategy guides your decisions about the type of content you’ll provide to your different audiences. How do you get them to consider your offer seriously?

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MemberClicks

JANUARY 6, 2022

Create and promote the networking event as a way to hobnob with other professionals from their industry. Create an event with networking opportunities for pros in your specific industry, complete with group introductions (like icebreaker activities). And providing a few perks to new members can certainly catch their eye.

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MemberClicks

JANUARY 6, 2022

Create and promote the networking event as a way to hobnob with other professionals from their industry. Create an event with networking opportunities for pros in your specific industry, complete with group introductions (like icebreaker activities). And providing a few perks to new members can certainly catch their eye.

Recruiting 52

Recruiting Recruitment Discount Social Media 52

Reid All About it

OCTOBER 11, 2019

Rethink your leadership training programs , says WBT Systems, so you can develop leaders who not only lead your association into the future, but help lead their company (and industry) into the future too. Seven ways to boost your newsletter open rate. Michael Brenner, Content Marketing Institute ). 1 CAE credit.

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DC Washington Content Education 50

Reid All About it

APRIL 13, 2018

Does your email marketing program deliver the way you want it to? Whatever your answer, check out the helpful email deliverability tips from Ernie Smith at Associations Now. Lisa Murton Beets at the Content Marketing Institute shares eight questions you need to ask before starting down that path. Yes, no, maybe so?

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DC Washington Revenue Chicago 30

MemberClicks

MAY 13, 2022

Email Marketing. Effective marketing for your association doesn’t just involve your website — email is a crucial engagement tool to keep in touch with your members and promote your upcoming events, learning opportunities, and more. Here are a few tips: Highlight the flaws in your current system.

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