article thumbnail

Event Email Marketing for Associations: 3 Essentials

Blue Sky eLearn

Promoting these special membership events is a multi-step process that could include written invitations, videos, and social media posts. Far and away one of the most effective channels for association event marketing is email. This reach of this medium is unrivaled, with 99% of consumers checking their email daily.

article thumbnail

Email Marketing vs. Marketing Automation [Explained]

Higher Logic

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Sure, you can personalize the emails by inserting their name, but that ’s about it.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

48 No-Brainer Tools Every Marketer Needs

Higher Logic

Whether you’re on a small team, a team of one, or a large team with divided responsibilities and resources, marketers all have a few things in common: We need to accomplish things quickly, handle multiple projects at once, stay inspired, keep ourselves updated about current events, and collaborate with others across our team or departments.

Tools 233
article thumbnail

3 Creative Ways Associations and Nonprofits Can Use Volunteer Management Tools

Higher Logic

Volunteer tools are standard for associations and nonprofits, and they can be used for much more than just standard volunteer tasks. Common Volunteer Management Tools. Depending on your software, you may know these tools by different names, but they should be included in most volunteer platforms. Award Submissions.

Tools 225
article thumbnail

Keep Your Association on Track: 4 Ways to Stay Organized

Blue Sky eLearn

Luckily, there are digital tools designed specifically to help you through the process! Manage registration, marketing efforts, and product add-on revenue all through your main database. Robust reporting tools: Ensure your AMS can provide the reports your association needs, when you need them. Email marketing software.

article thumbnail

How to Set Up Registration for An Event (Tools, Tips, and More)

MemberClicks

You may want to use a tool like BrowserStack to test your page. Event promotion with social media ads A recent Personify survey revealed that 41% of event professionals cite that social media advertising is the most effective method of event promotion , with email marketing campaigns following at 35%.

Tools 52
article thumbnail

Association Brain Food: 4.12.24

Reid All About it

Email Marketing, Strategy & Best Practices (Radio Free 501c, the podcast of Rogue Tulips Consulting ) Every week Rogue Tulips brings the nonprofit community intriguing guests discussing vital topics affecting nonprofit organizations around the world—and we have fun doing it! Learn how to overcome common email marketing obstacles.

Revenue 256