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Association Brain Food Weekly: 8.27.21

Reid All About it

80% of the education offered by the Ohio Society of CPAs (OSCPA) used to be in-person, but the pandemic changed all that, of course. Ashley Neal at Sidecar wonders if innovation has slowed down at associations or become business as usual. Actually, her events are always fun and enlightening. The new education model. Quick hits.

Tampa 200
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Jeffrey Cufaude, Idea Architects: Facilitation Friday #15: Tools for.

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. Facilitation Friday #15: Tools for Exploring Options. Facilitators can use simple process tools to help make individuals views public and to facilitate a more thorough examination of their implications.

Tools 60
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Association Brain Food Weekly: 9.11.20

Reid All About it

Jim Taylor at BoardSource explains how to recruit for board diversity without disrespecting people of color —and shares a personal example that should make you squirm. Lewis Flax of Flax Associates says, “Innovative sponsorship options exist way beyond pasting logos anywhere and everywhere.” Burning Man FOMO. Virtual sponsorships.

LMS 329
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Association Brain Food Weekly: 8.14.20

Reid All About it

I could have ignored the chat but people were sharing useful stories, examples and advice there. Exhibitors were psyched about the numbers, so provide free education for members—or a decent selection of education, for example, keynotes, game changers and basic-level sessions. Monica Cox, Professor at The Ohio State University.

Montana 370
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Association Brain Food Weekly: 9.18.20

Reid All About it

Research shows that those who embrace gender and ethnic diversity, equity and inclusion perform 25% better financially and are more innovative. Hear about the anatomy of a virtual event and examples of how associations have increased the interactivity of online experiences that will ultimately improve online learning forever.

Montana 351
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Seen Elsewhere: Resources for Trend Scanning, Gaming, Productivity

Idea Architects

custom-designing keynotes, workshops, and leadership conferences that promote innovation, learning, and community. In this edition, explore tools for environmental scanning and trend watching, examples of game dynamics being applied by real-world companies and associations, and a handy tool for tracking and maintaining personal productivity.

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SCD Group

SCD Group

Example: Nationwide bumped ad buy 35% to $200+ million in 2011. Instead, consider other media tools to deliver your message(s) to your target audience(s). Here are some examples: · American Academy on Communications in Healthcare (AACH) wanted to reach chief medical officers at major medical centers. Columbus, Ohio.