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What is Customer Experience (CX)? Crash Course

Fonteva

CX is a relatively new field of business strategies that all types of organizations can use to ensure their customers, clients, or members have their voices heard and problems addressed. Chances are that your association likely already has a membership engagement strategy in place. What are the benefits of an intentional CX strategy?

Course 52
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Co-Creation: The Value is in the Process

Association Success

To answer that, we could look to any number of corporations and industries who are making co-creation an integral part of their strategy and product design. In another example of co-creation at work, New York City allocates a million dollars a year to each district for a participatory budgeting program. Is it worth all that?

Process 74
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Why Strategic Training Matters for Capacity Building

Leading Learning

This is one of the most neglected parts of any capacity-building strategy, but you could also argue that it’s the most important part. The above is an important baseline training strategy for strengthening organizational infrastructure. Consider why your organization is critical to its beneficiaries. Mary’s University of Minnesota.

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Gaming the System

Idea Architects

Doubt that gaming is becoming a core marketing strategy? This New York Times article about the Army Experience Center in Philadelphia might challenge your mindset. Philadelphia has been one of the more challenging areas for recruitment, so trying something very different here might seem less risky.

System 60
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CVS Draws Criticism Over Anti-Tobacco Copay Plans

Associations Now

CVS says that the new policy, which will launch in early 2015 with the city of Philadelphia as its first client, was driven by customer requests. ” But the move nonetheless drew criticism from associations in the pharmacy space, with some groups saying the strategy helps CVS and hurts small-scale local pharmacies. .”

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Is Minimum-Wage Opposition Beginning to Soften?

Associations Now

An Alternate Strategy Waiters and bartenders are among the lowest-paid workers in the U.S. But recently some restaurants in large cities, such as Philadelphia’s Girard Brasserie and Bruncherie , have tried a different tactic: paying servers more while getting rid of tips entirely.

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Association Brain Food: 6.24.22

Reid All About it

They describe the steps to take in the planning process, for example, identifying your goals and defining your audience, and suggest other issues to consider before you dive in. Learn negotiation strategies and tips that work to get what you really want. Why Having an Event Video Strategy Matters. Quick hits. Tessa Davis ).

Video 39