Innovation Library Marketing Member Experience 
NXUnite
MARCH 18, 2024
To build a thriving membership program , your association must evolve and find innovative ways to engage members continuously. Learning management software (LMS) emerges as a powerful tool that not only streamlines administrative tasks but also enhances member experiences through personalized learning opportunities.
Reid All About it
DECEMBER 7, 2018
Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Sounds like the perfect match in the competitive lifelong learning market. “ 71% of marketers use personalization in marketing, and 8 in 10 of them see results.
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Higher Logic
MAY 29, 2020
Your goal during this should be to give them confidence that you’ve thought through these things and to convince them that the effort or cost will be worth it for both the health of your organization and an improved member experience. A community is your chance to continue innovating and providing high-value benefits to your members.
Reid All About it
MAY 29, 2020
Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform. I wonder how PCMA and its attendees felt about the experience. The Online News Association is turning their conference into a virtual “ global journalism innovation festival.”
Higher Logic
OCTOBER 30, 2018
The new community platform introduced innovative collaboration capabilities, enhanced overall user experience, and provided scalability to support the rapid membership growth. If you allow me to brag a little, here’s what TechZen has seen over the last year: Over 3,500 active members worldwide.
MemberClicks
AUGUST 3, 2023
According to Marketing General , just after networking, the second most common reason members join an association is for continuing education or professional certification. At the same time, your members only need one login to interact with all your association has to offer—including your online learning courses and materials.
Associations Now
AUGUST 14, 2013
A salary calculator is a simple tool, but it’s a perfect example of an association product designed with the member experience in mind. How often do you hear one of your association colleagues say, “We have so many great benefits, but we can’t seem to get our members to use them”?
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