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Association Brain Food: 9.22.23

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TopClass LMS reviews the pros and cons of recording an educational event from both the attendee and association perspectives. Cecilia Sepp encourages us to offer “ moments of mentoring ,” which she says are just as important—if not more so—than formal, long-term mentoring relationships. Gen Z education. Users groups.

LMS 266
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Association Brain Food: 4.12.24

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TopClass LMS shares 15 tactics for keeping your attendees’ interest and attention. SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Corporate marketing budgets are tighter and sponsors are no longer satisfied with logo displays and podium mentions.

Revenue 256
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Association Brain Food: 1.12.24

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If you’re a regular reader of Association Brain Food, this post from TopClass LMS will be familiar ground for you. You might not have given serious thought to these doable ideas, but you definitely should take the advice of people who live and breathe data every day. Member mobile app. Wait, there’s more WTF is the fediverse?

LMS 266
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Association Brain Food: 8.25.23

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TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Marketing to younger generations. Saudi relationship—a perspective well worth reading and considering. If you look at what you don’t have in life, you’ll never have enough.”

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Association Brain Food Weekly: 10.1.21

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I’m on vacation next week—hiking in the Santa Fe area of New Mexico—so this Brain Food covers all the events I could find (and that came my way) for the next two weeks. Please don’t dawdle because the deadline for applications is Monday, October 11 and “applications require some thought, a resume, and letters of recommendation.”.

LMS 195
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Association Brain Food: 5.12.23

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The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. It’s not until early September, but put NDP on your radar. Membership tiers.

Chicago 200
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Association Brain Food Weekly: 6.27.16

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Learn what goes into AMS pricing, how to control the costs of a new AMS, and what questions you should be asking technology vendors to ensure the right fit. Podcasting is catching on (again), and more marketers are deciding it’s time to see if it’s a fit. I’ve been thinking about morning habits, again. More info/register.

LMS 150