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Remember the 3 E’s When Marketing Educational Programs

WBT Systems

An effective online learning marketing plan has three phases. The three E’s of marketing educational programs will help you succeed with each of these three phases of marketing. Expeditionary Marketing. Colleges and universities have also identified the lifelong learning market as a promising source of new revenue.

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Wednesday Buzz: Use MOOCs to Build Community

Associations Now

Does your association provide massive open online courses (MOOCs) or virtual continuing education courses to members? To celebrate Guinea Pig Appreciation Day on July 16, the American Pet Products Association is sharing housing and nutrition information for guinea pig owners. Taking an online class can be solitary experience.

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2018 eLearning Predictions: Updated Hype Curve

Forj

We use our knowledge of practical use cases to put the media and marketing hype in perspective. Value-based accreditation: Continuing with the CE credit economy, we note that many CE providers are concerned with competition in the market, which we can describe in economic terms as deflation of the price of CE credit.

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Association Brain Food: 5.12.23

Reid All About it

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. Learning business. Membership tiers. But do you?

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The State of Association E-Learning: Cloudy with a Chance of Sunshine

WBT Systems

The growing lifelong learning market provides plenty of opportunity. One weakness is holding associations back from reaching their market potential and becoming lifelong learning powerhouses. How will you leverage resources of other departments to deliver, market, and support e-learning? What are your market segments?

Mooc 192
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The Importance of an LMS Roadmap When Selecting a Learning Platform

WBT Systems

A product roadmap is the vendor’s plan for their software’s continual improvement. They have a public version of their roadmap that illustrates their product vision as well as an internal version that lays out the details of their plan for developers and other staff. Lifelong learning is an exciting market.

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Challenges and Opportunities for Association Education Programs

WBT Systems

It discusses in depth its research on employee engagement in the workplace, and the benefits organizations with an engaged workforce experience , including increased productivity, reduced turnover of staff, improved profitability and performance.

Education 150