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Association Brain Food: 4.12.24

Reid All About it

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Learn about planning a vendor showcase and revenue-generating potential.

Revenue 256
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Association Brain Food: 10.20.23

Reid All About it

Unlike social media, a mobile app provides a cohesive and centralized communication channel to your members. Keep the Seal of Approval concept in mind when examining your association’s offerings and unique value propositions, says Dr. Michael Tatonetti in a post by Carolyn Shomali at Professionals for Association Revenue.

Maryland 272
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Association Brain Food: 4.5.24

Reid All About it

Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today. Blue ocean strategy. Learn proven strategies to impact the conversation against the backdrop of a Presidential election cycle. Seems like a good place to start.

Revenue 256
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Want to build a Facebook group? Take our workshop!

Association Success

Our panelists include Anthony Shop , the co-founder and chief strategy officer of Social Driver, a digital services firm that helps companies and nonprofits establish winning strategies with social media, websites, content and advertising; Stefanie Reeves , the executive director at the Maryland Psychological Association; and Jennifer Mackinday , a (..)

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Page One: 9 Ways CMA’s SEO Strategy Builds Brands

CMA Solutions

Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. This can be through external backlinks, social media and business directory listings.

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Association Brain Food Weekly: 3.12.21

Reid All About it

This investment can produce great returns to retention and revenue.”. EST – WEC Grapevine: How We Did It – Digital Event Strategy & Considerations. Discover the strategy behind MPI’s design of the WEC Grapevine Digital Experience. Presenters: Lisa Block, EVP, Conference Strategy and Design, Velvet Chainsaw Consulting.

Nashville 370
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Association Brain Food Weekly: 3.5.21

Reid All About it

Hear about the strategies and tools modern associations are using to supercharge member engagement. We’ll help you craft a total event program strategy that includes virtual and hybrid events and that gives you the flexibility you to need to handle the return of in-person gatherings. More info/register. Host: CEO Update. Host: Cvent.