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An Old-School Method for New Member Engagement

Associations Now

.” Many associations seem to view involving a new generation of members as a new, mystifying 21st-century challenge, but it’s hard to miss the fact that committee involvement is a rather traditional solution. What sort of volunteer opportunities do you offer your younger members? And how to you try to get them involved?

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Is it Time to Recession-Proof Your Association?

Associations Now

Many leaders today have not really been tested in a downturn, whether the 2007 downturn, 9/11, the dotcom implosion, or many of the others that preceded those times,” tech executive F. But according to ASAE research during the last recession, member engagement in virtual-only meetings never cracked 10 percent. So, what to do?

Revenue 65
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Strategic meeting audits: Leveraging data to improve ROI

Aaron Wolowiec

Has your organization’s meetings function experienced a year-over-year revenue decline – however slight – since the 2007 recession? ASAE’s Technology Conference & Expo Hosted Successful New Learning Format, Increased Attendance. So I’m sure you have some questions. For example: What does a strategic meeting audit look like?

Revenue 100
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From the Corner Office: John Graham, ASAE The Center for Association Leadership

Association Adviser

Mobile is a game changer in the sense that it alters the way a member engages with an association. Historically, the association controlled the member experience. Now with mobile, the member can control their experience with the association. For example, we developed a mobile app for our conferences.

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When Members Vote on Dues

Associations Now

.” To associations whose boards—or even just staff—have authority to adjust dues, calling a member vote might seem like a lot of extra work. Since 2007, GCSAA has raised dues every two years and tied those increases to the Consumer Price Index. of GCSAA’s member dues are paid by members’ employers.

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Product and Service Engagement Drives Membership Retention and

Membership Marketing

Intuitively, we all know that members using the associations services is good, but seeing the statistics to support it highlights the critical nature in the membership lifecycle of member engagement. For example, if an association had an annual conference or trade show, what proportion of the members attended?

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Membership Marketing Blog: Here's How to Engage Your Members

Membership Marketing

Engagement comes by impacting a member’s behavior. He writes, “I define member engagement as the following: Engagement is the result of a member investing time or money with the association in exchange for value.” You are right about engagement! The members seem to love it.