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Thanks For Playing: Be a Super Genuis

Thanks For Playing

If youre familiar with Sernovitz, either from Damn, I Wish Id Thought of That or his WOM newsletter, the book is not going to be revolutionary. WOM generates more revenue (not least of which because it doesnt generate much in the way of costs). A Recipe for Social Media ROI. ► 2009. Alltop Social Media.

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Taking a Fresh Look at Association Sponsorships

Association Adviser

Very few organizations escaped the economic downturn of 2008-2009 and the slow-growth mindset that still follow us today. But, the world of NDR is continually changing with the advent of social media, mobile connectivity and many other factors that bring people together without the association’s help. Newsletter advertising.

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Mizz Information: Association Swing and a Miss--CEA Tech.

Mizz Information

Yes, it would have cost more but it also would probably have been a lot easier to use, and would have hopefully fostered better member engagement. No newsletter. In case youre interested in the non-social media side of me, I do love me some Pinterest. December 2009 (10). November 2009 (10). August 2009 (8).

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The Best Opportunity - Membership Marketing Blog

Membership Marketing

Last year, I wrote an article for the Avectra Academy newsletter. Just now, in response to some social media dialogue comparing associations to the plight on today’s newspapers, I shared the link with my perspective. ► 2009. (69). 2009 Benchmarking Survey. (12). Cost of Wrong Strategy. (8).

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Building Your Online Membership Lead Generation and Conversion

Membership Marketing

In my last post, I noted the importance of building a mechanism to capture leads that come to your website through SEO, SEM, social media, third party links, or online ads. • What offers – free articles, newsletters, discounts, event notifications -- produce the highest opt-in rate? ► 2009. (69).

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Dorothy, We Aren't in Vermont Anymore. : Off Stage

Off Stage

12, 2009 - Dorothy, We Aren't in Vermont Anymore. Upload the recorded answers to YouTube and broadcast the link to the members (or hotlink it in your newsletter. The applications are free or extremely low cost, and more become available at every minute. (I 12, 2009 - RE: Dorothy, We Arent in Vermont Anymore.

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Membership Marketing Blog: Improving Attendance using Content.

Membership Marketing

Thursday, December 10, 2009. • He launched a conference web site and drove prospects to it using a weekly conference e-newsletter. • Instead of one mailing, he sent out three low cost direct mail pieces that pushed prospects to the web site. at Thursday, December 10, 2009. ▼ 2009. (69).

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