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Membership Marketing: Ten Year Retrospective

Membership Marketing

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. Here are some of the major changes associations have put in place in their membership marketing efforts. This digital channel was almost invisible in our research until 2015.

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Angela Kisskeys Named Associations North President

AssociationChat

She joined the team as an office administrator, was named Marketing & Communications Manager in 2010 and then became a Co-Director of Associations North in 2017. Kisskeys has worked for Associations North, which was formerly known as the Midwest Society of Association Executives, since 2007.

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Visit U.S. Coalition Urges Congress to Reauthorize Brand USA

Associations Now

Coalition is circulating a sign-on letter urging lawmakers to reauthorize Brand USA , the public-private partnership established by Congress to market and promote the United States as a destination. percent, in 2017, marking its lowest point since 2010. With international visitors to the U.S. The Visit U.S. The post Visit U.S.

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Beekeeper Group Expands Leadership Team By Promoting Within

Beekeeper Group

Washington – July 11, 2017 – Beekeeper Group, a D.C. Hannah Levy was promoted to vice president and will be responsible for operations, human resources, finance, and marketing of the company. Levy has been with Beekeeper Group since its founding in 2010.

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TechNow Conference Keynote Aliza Sherman, Co-Author Happy Healthy Nonprofit

Beth Kanter

TechNow is a one-day regional conference that connects nonprofits with the technology resources, information and people it needs to succeed taking place on October 19, 2017. she has been writing, speaking and consulting about social media since 2006 and social mobile marketing since 2010.

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Reach New Audiences with Facebook Geolocation

Achieve

geolocation” the marketing buzzword of 2017, and we don’t disagree – so we looked closer at two ways geolocation can activate Facebook audiences around your nonprofit. With over 10 years’ experience in leading marketing strategy and execution, he ensures that your constituents receive the right message at the right time.

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Compare Association Management Software Platforms

GrowthZone

Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Integrated business modules include management of: customers, financial, orders and invoices, marketing, meetings and exhibitions, subscriptions, fund-raising, and system management.