Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” The writing has been on the wall for a long time—follow the link in the story to the 2014 memo written by a former ED.

Revenue 259

Revenue Certificate Tools Innovation 259

YourMembership

AUGUST 7, 2014

They were great sources of revenue for… the printing company. We recently held a webinar called Flipping the Membership Equation: Thinking Different About Member Retention and Recruitment. In the webinar we highlighted the work being done at the Association of Otolaryngology Administrators (AOA) to recruit and retain new members.

Member Engagement 150

Member Engagement Nashville Software Recruiting 150

YourMembership

JANUARY 15, 2015

At the beginning of 2014 we started a conversation on the importance of a career center strategy for associations, especially in light of social networking giant LinkedIn’s aggressive efforts to become the leading online job board aggregator. Associations have an opening to be a driving force in this arena.

Education 150

Education Certificate Revenue Recruiting 150

Potomac Core

MARCH 7, 2016

Can Disruptive Advocacy Strategies unlock industry growth and cost saving opportunities for your members in a slow growth economy? For example, through survey research in 2014, the Global Cold Chain Alliance identified key business outcomes that matter most to its members. According to the Conference Board , U.S.

Strategy 100

Strategy DC eBook United States 100

YourMembership

FEBRUARY 27, 2014

This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. The side effects of this change are: A loss of traditional revenue generated by membership dues. An increase in the cost of providing programs and services as membership numbers and dollars decline.

Case Study 150

Case Study Arizona Social Media Revenue 150

Associations Now

SEPTEMBER 10, 2014

I’m just going to let the following numbers from an association member-recruitment campaign speak for themselves: Total cost for recruitment campaign: $25,000. Total revenue: $465,255. New members enrolled: 1,899. Dues per member: $245. ROI: 1,761 percent. None of those numbers are typos.

Recruiting 40

Recruiting Recruitment Social Media millennials 40

Higher Logic

JANUARY 29, 2019

By consistently keeping members engaged, you won't just attract and keep more members , you'll have leverage to push through legislative wins, the ability to promote your advocacy agenda, and an increase in event attendance and other types of revenue. Check out our eBook with nine low-cost member engagement strategies for associations.

Member Engagement 257

Member Engagement Strategy Tools Content 257