2014 Education Marketing Newsletter 
Potomac Core
JUNE 27, 2017
Polarization in Washington, DC, and market disruption are opening doors for Associations to create more compelling member engagement experiences for their members. Therapists utilize the site to market their practice. Associations can utilize industry market research to surface new trends to surface potential disruptors.
YourMembership
FEBRUARY 27, 2014
This week YourMembership.com is “on the road” in Tempe, Arizona attending the 2014 AMC Institute Annual Meeting. Some associations are losing market penetration within their industry when looking at the percentage of potential members versus the number actual members. Please take a moment and download this case study.
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Higher Logic
SEPTEMBER 15, 2016
CXPA and Higher Logic launched the CXPA Community on May 13, 2014. After the CXPA Community launched in 2014, CXPA continued to use another vendor for its corporate website. Customer experience is a relatively new field, and there aren’t many options for continuing education and professional development. CXPA community blogs.
Higher Logic
JUNE 6, 2019
We’re here to help you make the best-educated decision for your organization’s needs. Let’s be real: Google and Facebook own the majority of the ad market. And the data that comes from these platforms can inform many of your organization’s goals, whether it’s retention, success, or marketing. The problem?
Association Subculture
FEBRUARY 27, 2014
However, as an association professional I can tell you I think Stephen Colbert''s Envelopefest 2014 is a perfect example of what I''m beginning to think of as "member-holicism." unless you are talking about unemployment, education or health care.but I digress) 5) Cool! government affairs lobbying marketing members membership'
Associations Now
APRIL 1, 2014
— DMO (@davedmo) April 1, 2014. Ayaz Nanji over at Marketing Profs wrote about a recent Nielsen study of what online content influences consumers. — TheWebbyAwards (@TheWebbyAwards) April 1, 2014. Find out in today’s Social Media Roundup. Win Experts and Influence People. link] via @marketingprofs.
Association Adviser
APRIL 15, 2014
For Matthew Gambill, executive director of the Georgia Association for Career & Technical Education (GACTE) , the fastest-growing NDR sources are sponsorship of the annual conference, plus advertising and ancillary services. And can those elements be leveraged into niche events and sub-groups of your market? NDR wish list.
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