Association Freak

MARCH 2, 2024

Reading Time: 4 minutes Association Management Trends 2024 In the evolving landscape of 2024, associations face a pivotal moment characterized by significant shifts in membership dynamics, economic pressures, and technological advancements. These AI-driven approaches allow for highly targeted and effective marketing campaigns.

FAQ 72

FAQ Revenue Innovation Member Experience 72

Association Freak

MARCH 1, 2024

Rebound in Member Growth After a decline in 2021 and 2022, associations are witnessing a significant rebound, with member growth rates reaching their highest since 2016. The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021.

Revenue 72

Revenue FAQ Innovation Member Experience 72

YourMembership

DECEMBER 23, 2015

They also need to utilize technology that captures the member experience. Many associations offer services intended to solve issues for traditional members, but these offerings may not appeal to tech-savvy and tech-friendly millennial members.

millennials 150

millennials Video Social Media Technology 150

Socious

DECEMBER 14, 2016

And neither do your members. Personalization in marketing and sales has changed irrelevant ads into helpful content. After all, why would your members want to see a call-to-action to join your association when they’ve already paid their dues? They’re in your association management software. Do you miss that?

Software 100

Software How To Tips Member Experience 100

Elevating Engagement

SEPTEMBER 6, 2023

Fresh off of her recently published book, Elevating Engagement , Kaiser draws upon her experience as an association leader to offer expertise on engagement strategies , member experiences , leadership growth , event planning , and more. Here Are a Few Ideas for You How Do You React to Negative Public Feedback?

Newsletter 52

Newsletter Case Study Library Member Engagement 52

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Leverage your AMS data to customize your members’ experience online, ensuring they log in more often, read your content and register for that next big event. Host: Marketing General, Inc.

San Jose 189

San Jose millennials Revenue Content 189

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. Tue 8/23 at 9 a.m.* – 10 Website Design and Email Marketing Best Practices for NGOs. Not that kind of hangover. 1 CMP credit.

Price 150

Price Social Media Email Marketing Innovation 150