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Email Marketing vs. Marketing Automation [Explained]

Higher Logic

Email is an important component of any modern marketing strategy. But, email marketing on its own can only do so much. Trying to look at your members’ engagement using email marketing is like seeing the world without glasses. Marketing Automation Gets RESULTS. Email Marketing Creates Background Noise.

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Association Brain Food Weekly: 6.2.17

Reid All About it

Event Tech Tribe Unite 2017 (New York). Tell us what you think it means to be an event professional in 2017, help us shape the Tribe manifesto for the future, share your knowledge about creating awesome events, learn from our speakers and each other, and leave with new ideas, connections and insights. Tue 6/6 at 1:30 p.m. 1 CMP credit.

Raleigh 150
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Association Brain Food Weekly: 1.6.17

Reid All About it

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails.

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Association Brain Food Weekly: 1.6.17

Reid All About it

Email Marketing in 2017: Trends, Data and Best Practices. See what email marketing strategies and tactics work based on responses from over a hundred marketing professionals. Find out how deliverability is changing in 2017, and learn about new tactics to optimize marketing emails.

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Association Brain Food Weekly: 11.10.17

Reid All About it

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

DC 150
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Association Brain Food Weekly: 3.17.17

Reid All About it

If you want to learn how to use Google Analytics to make better decisions about content , check out this post from Content Marketing Institute – and the ebook it mentions. how to get statistics that help you prevent members, at both the national and chapter level, from leaving; and whatever else is on your mind. CAE credits.

DC 150
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Association Brain Food Weekly: 6.23.17

Reid All About it

Here’s some practical advice from Forbes about how to get staff to actually use that expensive new tech system. Find out how to choose your visualization and review useful tools that can help you show your impact—Excel and beyond. Learning Is a Behavior: How to Improve Educational Outcomes through Interventions. Host: Idealware.

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