Reid All About it

NOVEMBER 3, 2017

explains why all associations should help members filter the noise with personalized content curation. WBT Systems explains how to earn long-term loyalty (active loyalty) in the fickle lifelong learning market. Content Marketing Institute shares nine stats that will make you want to invest in content marketing.

DC 150

DC Washington Innovation Price 150

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Ok, on to the list of this week’s free webinars and learning events. Learn how modern website design elements can increase member engagement. Host: Marketing General, Inc.

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Ok, on to the list of this week’s free webinars and learning events. Learn how modern website design elements can increase member engagement. Host: Marketing General, Inc.

San Jose 150

San Jose millennials Revenue Content 150

Reid All About it

JUNE 9, 2017

Learn more about the food drive, participating teams and how to contribute on DelCor’s food drive page. Long ago I read an article by Bob Safian, Fast Company ’s editor, in which he said the most critical skill for the 21st century is the ability to learn new skills. Host: Marketing General Incorporated. 1 CAE credit.

DC 150

DC Marketing System Report 150

Higher Logic

SEPTEMBER 19, 2017

Answer 1: Not gaining new members. Answer 2: Figuring out how and where to acquire new members. They are direct quotes from Marketing General’s 2017 Membership Marketing Benchmarking Report , which lists new member acquisition as one of the top three priorities for associations.

millennials 205

millennials Learning Management System Marketing Tips 205

Reid All About it

DECEMBER 1, 2017

The weekly list of free educational events for the association community… AI is definitely coming soon to associations, in fact, many associations already use AI-powered software to serve and engage members. If you haven’t looked over LinkedIn lately as part of your market research, it’s time you do. More info/register.

North Carolina 158

North Carolina Chicago Washington DC 158

Reid All About it

NOVEMBER 30, 2018

Learning campaigns are a new way to engage and educate your community. This concept comes from the corporate training world, but WBT Systems explains how you can tweak this idea to bring some learning buzz and momentum to your industry or profession. Hot State Tax Topics for Nonprofits (Washington DC and online).

Innovation 190

Innovation Technology DC Tips 190

Reid All About it

OCTOBER 27, 2017

The Halfway Rule ,” as explained by Amanda Kaiser at Smooth the Path, is one that no association should forget, especially when it comes to dealing with newer and younger members. Learn from these frightening tales of decisions made with bad data, ugly visualizations, misuse of web analytics, and more. More info/register. 1 CAE credit.

LMS 150

LMS millennials Blended Learning System 150

Higher Logic

OCTOBER 30, 2018

Zenoss has facilitated a user community for over 10 years, becoming the de facto online gathering place for IT Ops customers. Recently, Zenoss enhanced customer experience by revamping its online community – name, brand, and all. We have some great engagement stats so far. 140% membership and engagement increase.

Case Study 120

Case Study Austin Products Library 120

WBT Systems

APRIL 25, 2017

Associations around the world face a common challenge — how to remain relevant and expand their footprint in their particular domain. In the past, they achieved this in part by selling continuing education content to members, either directly or indirectly through conferences and forums. It’s different now. skills gap ” problem.

LMS 252

LMS Certificate Library Education 252

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Developing and Implementing Marketing Personas.

Survey 150

Survey Louisville DC Maryland 150

Reid All About it

JANUARY 26, 2018

WBT Systems explains what to do if one of your online courses fails , how to identify the problem and what to do about it. Keep learning! Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. How to ask your boss for time to learn new things. Fast Company ).

DC 225

DC Washington millennials Chicago 225

Reid All About it

JUNE 23, 2017

If any of you have taken a CAE cram course and then not passed, I think I know why—your learning wasn’t spaced. WBT Systems explains why spaced learning works and how you can build it into your online learning programs. Learning Is a Behavior: How to Improve Educational Outcomes through Interventions.

DC 153

DC Content Education Software 153

Reid All About it

JANUARY 27, 2017

Now, onto the list of this week’s free webinars and learning events. In this case study, learn how the American Nurses Association leveraged social and traditional media, resulting in more than 38 million media impressions and increased pride in the profession. Host: ASAE Marketing Section Council. Why is that better?

Social Media 150

Social Media Case Study Washington Florida 150

Reid All About it

JANUARY 27, 2017

Now, onto the list of this week’s free webinars and learning events. In this case study, learn how the American Nurses Association leveraged social and traditional media, resulting in more than 38 million media impressions and increased pride in the profession. Host: ASAE Marketing Section Council. Why is that better?

Social Media 150

Social Media Case Study Washington Florida 150

Reid All About it

APRIL 14, 2017

Your weekly list of free webinars and events for the association community… Last week, after a day of hiking in Capitol Reef National Park, I got on Facebook to share some photos and learned about the consolidation of Aptify, Abila, and YourMembership under the new Community Brands umbrella. Breakfast/lunch provided. CAE credits.

Content 150

Content Chicago Marketing DC 150

Reid All About it

JANUARY 5, 2018

Golden Hill: A Novel of Old New York by Francis Spufford was on lots of best-of-2017 lists, the adventures of a mysterious young man in mid-eighteenth century Manhattan, thirty years before the American Revolution. WBT Systems suggests starting off the New Year with these seven new habits for learning professionals. Host: ASAE.

Nashville 150

Nashville eBook DC Chicago 150

Reid All About it

JUNE 16, 2017

Your weekly list of free webinars and events for the association community… If your association plans to get a new association management system (AMS) in the next few years, or you want to learn more about AMS selection and implementation, or you just have an abnormal interest (hello!) Every $1 you donate provides 2.5 Tue 6/20 at 2 p.m.

Raleigh 186

Raleigh DC Washington Social Media 186

Reid All About it

MARCH 10, 2017

Does your association’s IT staff have the skillset to protect your network and data against increasing cybersecurity threats ? Here’s this week’s list of free webinars and learning events. Marketing Automation (Tyson’s Corner VA). Learn how association publishers can diversify their revenue through native content.

Raleigh 150

Raleigh DC Washington Content 150

Reid All About it

JULY 28, 2017

Your weekly list of free webinars and events for the association community… Every association should be figuring out how they can use Alexa and her cousins to deliver value to members. Look out, associations, higher education institutions are starting to realize they also need to be in the lifelong learning business. Host: Icimo.

Chicago 150

Chicago Washington DC Social Media 150

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

I used to go online to quickly check my emails for anything important and I’d end up reading newsletters and community digests, moving onto Hootsuite, falling down the black hole of clicking on tweeted links, reading more articles, and oh why not just a glance at LinkedIn too, then more newsletters and suddenly hours have flown by.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

APRIL 21, 2017

Over the last year, Ben Martin CAE has been covering the moves of private equity firms in the association technology market on his theNird.org blog—the “NIRD” stands for Not-for-Profit Investments Research Department. Switching focus now: are you getting the most from your investment in your learning management system (LMS)?

DC 170

DC Chicago Washington Learning Management System 170

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Each association is unique in their goals, needs, communication platforms, members and legislative functions. at Naylor Association Solutions.

Revenue 69

Revenue Survey Communications Newsletter 69

Association Adviser

JANUARY 2, 2019

However, many associations are hesitant to commit the needed resources and staff time to begin or enhance an online career center because doing so always seems to be a large undertaking. Will the career center be positioned as a members-only benefit or will it be open to members and nonmembers alike? Engage other departments.

How To 78

How To Project Content Recruiting 78

Reid All About it

APRIL 20, 2018

Are you, someone on your education staff, or one of your members an “accidental” instructional designer? You’re not really qualified but you’ve learned enough to get the job done? What’s more important: the size of your email list or the quality of engagement you have with the people on your email list? 1 CAE credit.

Social Media 37

Social Media Chicago Tools Washington 37

Association Adviser

DECEMBER 20, 2017

We’ve had a fun and interesting year speaking to association executives of all backgrounds and departments about how they arrived in their positions, what they love about their jobs and what challenges them. We work to inform our members about how the changing legislative and regulatory landscape affects them.

North Carolina 60

North Carolina Georgia Virginia America 60

Association Adviser

DECEMBER 20, 2017

We’ve had a fun and interesting year speaking to association executives of all backgrounds and departments about how they arrived in their positions, what they love about their jobs and what challenges them. We work to inform our members about how the changing legislative and regulatory landscape affects them.

North Carolina 60

North Carolina Georgia Virginia America 60

Reid All About it

MAY 11, 2018

The online learning experience is more effective and enjoyable when an online community is part of the mix. WBT Systems shares 12 ways to increase student participation in online discussions. If done right, inbound marketing has the ability to accelerate growth and in turn, drive revenue. for Toronto.

DC 30

DC Washington Project Member Engagement 30

Reid All About it

JULY 19, 2019

WBT Systems looked into Depop and came back with some insight that could help associations attract Gen Z members and learners. I have a soft spot for vendor members. My first job in membership was with associate member programs, plus they’re my clients now. How to Build a Member Journey that Strengthens Retention.

Arlington 34

Arlington DC Washington LMS 34