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Turn Your Community into a Content Marketing Engine

Higher Logic

Once considered a fad, content marketing has proven it’s “King” and shows no signs of slowing down. With 2017 coming to a close, now is a great time to revisit your marketing plan and amp up your content initiatives. Recent research from the Content Marketing Institute shows businesses are doubling down on content marketing.

Content 227
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Association Brain Food Weekly: 1.21.22

Reid All About it

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195
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12 Examples of Thriving Communities for Online Community Builders to Learn From

Higher Logic

Started in late 2017, the Daily Carnage Facebook group arose from a marketing agency’s (Carney) daily marking newsletter. As the agency’s newsletter began to take off, Carney had the idea to connect their fans in a community. Marketers want inspiration for new campaigns. Example 8: The Daily Carnage Community.

Examples 156
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Association Brain Food Weekly: 6.25.21

Reid All About it

Amanda Milligan, Content Marketing Institute ). Would you like to subscribe to this newsletter? Michelle Brien, VP of Marketing and Product Strategy for TopClass LMS by WBT Systems. . – #RealTalk Dialogue Series | State of Crisis: Leveraging Meetings for Transgender Justice. Quick hits. This is so me. Email Address: Subscribe.

LMS 361
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Massachusetts Society of CPA’s Online Community is Members’ #1 Benefit [Case Study]

Higher Logic

MSCPA marketed its community in its print magazine and reminded members of its launch through its website and email. Kara and her team prepared seed questions to help encourage their members to start contributing, but it turned out they didn’t need most of them. Organic Conversation Jumps Despite Technology and Privacy Concerns.

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Tailor Alumni Communications with Enhanced Data: 5 Tips

ISAE

How often do you read the alumni newsletter? After surveying your alumni, have your team sit down to analyze the responses. She joined the organization in 2017 and possesses more than 15 years of experience in strategic marketing, branding, communications, and digital marketing. in Marketing and an M.B.A

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A Letter to My Association Family: Embrace the Pursuit of Non-Dues Revenue!

Association Adviser

Source: 2017 Association Communications Benchmarking Survey. Source: 2017 Association Communications Benchmarking Study. We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry. Source: 2017 Association Communications Benchmarking Survey.

Revenue 69