Associations Now

MAY 17, 2017

Two weeks ago, at ASAE’s Marketing, Membership & Communications Conference , I was struck by an afternoon session led by Sherry Marts, president and CEO of S*Marts Consulting LLC, and Elizabeth Engel, CAE, CEO and chief strategist for Spark Consulting LLC. Diversity and inclusion require more than just lip service.

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Association Adviser

MAY 27, 2018

Our featured professional this month is Katie Butler, vice president of communications for the Independent Insurance Agents & Brokers of America (IIABA). Katie has served IIABA since 2003 and has helmed the communications department since communications since 2004. How did you come to work for an association?

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SCD Group

OCTOBER 14, 2014

Even though the Internet provided a tool for virtual and distant collaborations, another lesson of digital-age innovation is that, now as in the past, physical proximity is beneficial. Why is Everyone Talking About Millennials? By Scott Hess via Spark SMG Why’s everybody so worked up about Millennials now? Three big reasons.

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Reid All About it

NOVEMBER 11, 2016

Webinars have become the most important tool marketers have for generating leads and driving sales. Katherine Matthews, database manager, Entomological Society of America. Associations have a unique opportunity to benefit from the social media and digital movement by driving member engagement through robust online communities.

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SCD Group

MAY 23, 2012

I love working with and nurturing Millennials. And, I love presenting and facilitating discussions about Millennials and other generations in the work force. By 2017 (just five years from now), millenials will have more spending power than any other generation in America. communication.” Who Are They?

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Reid All About it

MARCH 3, 2023

The weekly list of free educational events and resources for the association community… Self-assessment tools/programs. WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies.

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Reid All About it

AUGUST 23, 2019

According to a new poll, 22 percent of millennials say they have “no friends” at all. Maybe associations can help millennials in your industry make friends. 8 Super Easy Tech Tools to Grow Your Membership and Motivate Your Volunteers. Dan Lautman, DelCor ). Edith Zimmerman, The Cut ). Tue 8/27 at 2 p.m. – More info/register.

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Reid All About it

FEBRUARY 24, 2023

Hear about the many ways your online reputation can be compromised, tools available for monitoring these risks, and remediation steps for addressing any issues uncovered. Hear how The Independent Community Bankers of America® embarked on their digital transformation project on behalf of their members and their industry.

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Association Adviser

MARCH 17, 2014

But many of the legacy challenges remain: information overload, communication clutter, attracting and retaining younger members, maintaining their position as their industry’s No. A new study from Iris Mobile and The Center for Media Research found that 75 percent of millennials (Gen Y) access the Internet via their phones.

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Association Adviser

AUGUST 27, 2013

For example, at the ASAE on-site bookstore, staff is using smartphones and e-commerce tools. ” Graham observed that associations have always controlled the member experience, but with mobile and other tools, members are now dictating their experience with the association. “They operate in a network of their own creation.

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Association Adviser

MAY 14, 2013

As our association benchmarking data confirms, information overload and communication clutter continues to be the Achilles’ heel of many associations. Fara Francis, chief information officer of Associated General Contractors of America (AGC), said she agrees with the numbers above. Millennials respond differently.

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Reid All About it

MARCH 13, 2020

Because, Billhighway says, people crave connection and community , and for now, in-person events do that better than virtual. Meanwhile, many Gen Z and Millennials are still trying to get a handle on the whole adulting thing. – Crisis Communications: Coronavirus Edition. Chip Massey, Crisis Communication Expert.

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Reid All About it

OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Adult learning principles need more attention in the association community. Year-round attendee community. The Roots of Inclusive Communication.

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Reid All About it

MAY 20, 2022

Learn several ways you can do more with email and how ads and marketing automation tools can work together to support, enhance, and complement your email marketing efforts. We reimagined communication. The Alignment Conversation: Tools to Help You Align DEI Investments to Business Needs. . – Tue 5/24 from 12:10 to 3:00 p.m.

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AssociationChat

AUGUST 26, 2020

And, you know, because their pop culture is really important in America. Because I think it gives you a, it seems to me that it gives you in some tools for collaborating, mutual support, you know, taking the initiative and then sometimes letting somebody else take the initiative. I mean, it really is. It’s hard though because yeah.

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Beth Kanter

NOVEMBER 5, 2014

There is no better way to structure your thinking that the POST which stands for People, Objective, Strategy, and Tools. Are you reaching out to younger donors, including Philanthrokids or Millennials or another target? Tools and Tactics. To reap all benefits of crowd funding for your organization, you need a strategy.

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