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Association Brain Food: 1.26.24

Reid All About it

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. Billhighway discusses the causes of leadership succession issues and offers strategies for preventing volunteer burnout , a big problem for chapters. The 2024 survey is now open.

Survey 257
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Thought Leaders Blaze Trails of Discovery and Engagement

.orgSource

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. My YouTube examples don’t quite fit this lofty definition. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook.

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Association Brain Food Weekly: 12.4.20

Reid All About it

It includes questions about the impact of the pandemic on strategy, pricing, etc. Join us for this strategy session to learn more about diversifying funding streams through philanthropic approaches, increasing revenue generation beyond earned income models, and improving income projection from untapped and under-used sources.

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Association Brain Food Weekly: 12.11.20

Reid All About it

I swear we’re the only people in America who don’t subscribe to Netflix so I haven’t watched Queen’s Gambit but I keep seeing references to it all over the place. Definitely not another boring Zoom meeting. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. 1 CMP credit.

Project 370
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Association Brain Food Weekly: 5.8.20

Reid All About it

Find yours on the Feeding America website. The session leaders will come ready to talk about actions their organizations have taken and offer their perspectives, but this is definitely intended as a conversation. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. More info/register. More info/register.

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Association Brain Food Weekly: 5.1.20

Reid All About it

Sarah Michel at Velvet Chainsaw Consulting recorded a shortish video you should definitely watch: five tips to guarantee engagement at your virtual event. Find yours on the Feeding America website. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Engaging virtual attendees. More info/register.

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Falling Into Instagram: The National Retail Federation’s Gap Takeover

Associations Now

But something bigger was happening behind the scenes with this strategy. The goals: Little says the Instagram account is meant to play up the strategic elements of retail, as well as to push career-recruitment efforts toward the industry. Getting members involved: What does a company like The Gap get out of doing something like this?