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Association Brain Food: 1.26.24

Reid All About it

Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. More info/register. 1 CAE credit. More info/register.

Survey 259
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Association Brain Food: 5.12.23

Reid All About it

Amith Nagarajan at Sidecar explains the basics of API —“the communication bridge between different software applications”—the problem with misleading “integrates with anything” claims and questions to ask vendors during the software evaluation process. More info/register. to 2:45 p.m. 1 CAE credit. More info/register.

Chicago 200
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Association Brain Food Weekly: 1.7.22

Reid All About it

First, she asks you to review 2021 and then think about your life in 2022 and beyond. Stowe Boyd shares excerpts from a Harvard Business Review article about three creativity fallacies , including practical advice for preventing brainstorming sessions from going off the rails. Email marketing automation software.

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Association Brain Food Weekly: 7.9.21

Reid All About it

The pandemic has reshaped every aspect of our lives: how we do business, how we communicate, and how, when and where we interact with each other as human beings. Director, Strategic Marketing & Communications, America’s Blood Centers. Hosts: 100 Reviews and Matrix Group. Jeanette Brown, Sr. More info/register.

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Unpacking an Association’s Digital IT Bag

Delcor

The organizational roles described below aren’t so unusual in for-profit organizations, but the organizational charts of many associations and nonprofits still follow a traditional departmental model: Marketing, Communications, Membership, Meetings, IT, Finance, HR, etc. They also work closely with the heads of data analysis and IT.

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How to Mine Data to Improve Your Marketing Strategies

Association Adviser

Analytics has been—and will continue to be—a critical component of an Integrated Marketing Communications (IMC) plan. Chief Marketing Officers (CMOs) are accountable to the bottom line and must report Return on Investment (ROI) for marketing efforts. Even marketers often feel overwhelmed.

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Steps To Build An Online Coaching Business

Disciple Media

Delve into your potential clients’ world through surveys, interviews, and social media analysis. It’s about defining who you are, what you stand for, and how you communicate. Maintaining consistency across all communication channels creates a cohesive experience and strengthens your brand identity.

Price 36