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Don’t Ignore Non-Dues Revenue Potential of Digital Badges!

WBT Systems

In terms of the “next practices” for association eLearning, we think the greatest potential lies in digital badges , as a means of increasing both the value of education programs for members and the capacity for eLearning to generate non-dues revenue for associations. Value of Digital Badges for Association Members.

Revenue 231
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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Staying Relevant.

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How to Prove Member ROI with Data Analytics and Business Intelligence

Protech

For trade associations, institutional members might expect value in the form of internal educational resources they can share with their staff on community forums. However, decision-making strategies and implementations are still mixed between “gut feeling” and “data – driven.” . Data D riven . Predictive .

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Is New Technology Worth The Investment?

Association Adviser

Associations have to keep up technologically or risk having members go elsewhere for information and question the association value proposition. Associations should discuss the potential ROI they are likely to receive before purchasing any new technology. This will give a great overview of what others are doing.

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Overcoming the association value gap: part I

Principled Innovation

In addition, as Joe makes clear in the quote above, without the ability to grow the dominant revenue stream through changes in pricing, associations are typically left with only two options: increase membership numbers substantially or reduce costs significantly, both of which are usually much easier said than done.

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Jumping Ship : Off Stage

Off Stage

Anybody who cant afford $400 a year for professional association dues drags the rest of us down. Did the local association need to better market the return-on-investment more effectively? Maybe there just WASNT $431 in association value once the MLS incentive was removed from the equation. “Oh,” you say.

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Why Just One Kind of Member Research Isn’t Enough

Associations Now

Mike Verbanic, director of member experience at the Construction Financial Management Association, has learned this balance first hand. When he took on that job about four years ago, most of what the organization thought it knew about members were “gut hunches,” he says.