Blog Boston Marketing Technology 
MatrixG
AUGUST 13, 2022
Last week, I attended and spoke at the International Foundation’s Technology and Benefit Communications Conference, held in Boston, MA. When proposing new initiatives, include the marketing and communications plan in the project budget. I love this advice from Megan, which is why I’m blogging about it. Her advice?
Reid All About it
MARCH 25, 2022
Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Subscribe to Blog via Email.
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Associations Now
JANUARY 13, 2014
Takeaways from some epic marketing and management fails. And when you’re looking to improve your event planning or marketing—as well as identify what not to do—where better to look than at some of 2013’s biggest marketing mishaps? The Ten Biggest Event Management And #Marketing Fails Of 2013 #eventprof [link].
Slice-Works
SEPTEMBER 17, 2015
I have been sympathizing with clients and prospects for the last year or more, saying that social media and online marketing are here to stay, and that we’re all still trying to figure it out. I had also thought, based on my reading and experience, that you couldn’t really tie online marketing to true ROI. Hubspot HAS figured it out.
Reid All About it
DECEMBER 9, 2022
Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (
Slice-Works
SEPTEMBER 17, 2015
I have been sympathizing with clients and prospects for the last year or more, saying that social media and online marketing are here to stay, and that we’re all still trying to figure it out. I had also thought, based on my reading and experience, that you couldn’t really tie online marketing to true ROI. Hubspot HAS figured it out.
Higher Logic
NOVEMBER 19, 2015
Community builders are expected to be the shepherds, content creators, marketers and social media experts, help people advance their thinking, answer any tech questions and think up new features – sometimes all in the same day. She was recently named one of 40 top social marketing masters worldwide by Forbes.
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