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What Can Community Professionals Learn from Influencer Marketing?

Higher Logic

Imagine your user conference is in Cleveland, and LeBron James sent a tweet, welcoming your customers to his city. Or Google’s Sundar Pichai wrote a guest blog post on your community about the future of cloud computing. Marketers have the same problem - finding ways of getting people to engage with their content.

Marketing 159
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Three Reasons to Embrace SEO During the COVID-19 Crisis

Associations Now

For example, Cleveland Clinic saw a more than 80 percent increase in search visibility, while the New York Post and Politico saw increases of 73.3 With other forms of traffic, such as social media and email marketing, coming with potentially large added costs, SEO is gaining momentum for some organizations with lower budgets.

Cleveland 139
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Association Brain Food Weekly: 4.2.21

Reid All About it

Mike Murray, Content Marketing Institute ). If you’re a home cook, check out the weekly In The Kitchen posts on my Grabbing the Gusto blog. Hear what works, where to focus your resources, marketing, management, and tracking. Presenters: Kathryn Frankson, Director of Marketing | Informa. Subscribe to Blog via Email.

Revenue 335
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Get Creative With Your Spring Membership Drive

Associations Now

The Transportation Marketing and Sales Association is a case in point. For instance, the Cleveland chapter of the National Association of Women Business Owners will host a member rally to celebrate Women’s History Month. The ScaleFunder blog has three examples of tactics that universities take.

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Membership+Marketing+Magazines+ 3 other articles for association executives

SCD Group

Raising Awareness Through Newsjacking By Lori Halley via Wild Apricot blog In our lightening-paced, globally connected world teaming with social media memes, 7 second video clips and 140 character news bytes, how can you get attention and keep your non-profit or your cause top of mind? Association Membership Marketing: 12 Steps for Success.

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Wednesday Buzz: How to Get Results Using Video

Associations Now

From big businesses to small nonprofits, there’s a huge question floating around: How can video be integrated into existing marketing efforts? In a guest post on the Duct Tape Marketing blog , community and content manager Kala Linck explores six proven ways to generate results from your video efforts.

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Association Brain Food Weekly: 6.8.18

Reid All About it

How HubSpot uses blogging to rank #1 on Google. Email is the overlooked backbone of successful content marketing and SEO strategies. Marketing Land ). Off-topic: Check out my Grabbing the Gusto blog for my post about the list of recipes I’ve made or plan to make in the coming week. Blog or press release?