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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value. ABMS studied the literature.

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Association Brain Food: 4.19.24

Reid All About it

The weekly list of free educational events and resources for the association community… Chapter relations gathering. Education + mentoring. Mastering the Art of the Win-Back: Strategies to Reconnect with Lapsed Members Are you looking to re-energize your community and boost dues revenue? Consultant/founder wisdom. 1 CAE credit.

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Content Curation & Association Education Strategy

Forj

National associations or “communities of practice” have been in the business of content curation for many years: publishing journals, books containing the community’s body of knowledge, and face to face educational sessions. These are products the learner earns continuing education credits for taking. Nothing new you say?

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Five Smart Strategies for Post Pandemic Success

Velvet Chainsaw

As a 25+ year member of NSA, I was eager to see how they would weave in their 50-year anniversary and deliver on a promise to elevate the education and main room experiences. This strategy worked. Know what goals your annual meeting best amplifies and use it as a filter for your content strategy decisions.

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Membership Recruitment Book Release

Membership Marketing

That is why I am happy to share many of these lessons with you in my just-released book, MembershipRecruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission. This book aims to answer three critical questions: Why is a growing membership so important? Here are some of the early book reviews.

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3 Strategies To Elevate Your Association’s Impact in the New Year

Association Analytics

In this blog, we’ll outline our top three strategies to elevate your impact this year, along with ways to make small, easy changes that lead to large, impactful results. For instance, at an event recently, the speaker offered to give his book away for free to anyone who sent him a text with their contact information.

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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?