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Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

We poured over them and pulled out highlights as well as insights about online education’s role in membership marketing and the membership value proposition. E-learning programs can definitely help associations solve some of the challenges described in these two reports. Gain or maintain professional certification (12 percent).

Survey 150
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Association Brain Food: 1.26.24

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Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders. Higher Logic explains what email marketers and their IT colleagues need to do. If it intrigues you, check it out—12 CAE credits too.

Survey 259
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Association Brain Food: 5.12.23

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WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. The corporate market is a growing profit center for them—and could be for your association too. WBT shares seven MOOC business model strategies you should definitely steal. Learning business. Membership tiers. to 2:45 p.m.

Chicago 200
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48 No-Brainer Tools Every Marketer Needs

Higher Logic

Google also offers a free certification to help you get up to speed with the tool. Salesforce : Salesforce is a customer relationship management system, helping you keep track of your prospect and customer data. The uses are endless for blog posts, landing pages, emails, collaborating, etc. Or how long they stayed on your site?

Tools 233
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Association Brain Food Weekly: 4.23.21

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WBT Systems suggests eleven areas probably in need of decluttering in your association, your work life, and your mind. Is it a certificate program or a certification? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The survey closes Friday, April 30. What is the CAE?

Revenue 370
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Association Brain Food Weekly: 5.29.20

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In a recent webinar, Reggie Henry introduced many in the association community, including WBT Systems, to the “ reboarding members ” concept—taking time each year to reacquaint yourself with a member’s goals, needs and interests, and reintroduce them to membership benefits and resources. Edward Wendling, Global VP of Marketing, ASI.

San Diego 259
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Association Brain Food Weekly: 7.16.21

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WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles. Online education revenue.

Revenue 195